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June 18, 2025 21 mins

You’ve listened to Diary of a CEO. You’ve heard the billion-streams headlines. But what’s it really like behind the scenes of Steven Bartlett’s media empire?

In this special bonus episode—recorded live at The Podcast Show in London—we sit down with Natasha Birk, Creator Ventures Manager at Flight Story, the company co-founded by Bartlett to help brands grow through world-class content, strategy, and storytelling. She reveals the exceptional culture within Flight Story that immediately captivated her, and how you can apply that in your role, department, and organization at large.

Natasha also shares the journey she took from teen entrepreneur to helping shape one of the world’s most impactful business podcasts. Along the way, she reveals powerful, practical insights you can apply—whether you’re leading a team in a C-level role, building your own brand, or pushing innovation inside an organization of any size.

We talk about:

  • How to actually tell a brand story that sticks
  • Why testing beats guessing (and how the team at Diary of a CEO does it)
  • The "good side" of AI and how to use it to supercharge your day
  • What corporate teams can learn from creators—and vice versa

If you’re ready to grow with purpose, this one’s for you.

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Know someone who's flipped the table on their career to follow their life's purpose? Let us know at titan-one.co.

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