Feeling the squeeze of a tight economy? Discover why slashing your marketing budget could be your biggest mistake. Matt and Tracy break down why this is a critical error and share how smart companies use marketing to gain a competitive edge during challenging times.
With real-world examples and proven strategies, they'll show you how to adapt your approach, maximize your resources, and position your business for long-term success.
Key Takeaways
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Marketing is essential for business growth, even (and especially) during economic downturns.
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Cutting your marketing budget is a short-sighted decision that will likely cost you more in the long run.
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Tough economic times present unique opportunities for those willing to invest in marketing.
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Maintain an abundance mindset and focus on long-term goals, even when facing immediate financial pressures.
Need more help with your marketing? We got you - let's chat.
Connect with Matt Tompkins on LinkedIn and Facebook.
Connect with Tracy Winkler on LinkedIn and Facebook.
This podcast is produced by Two Brothers Creative 2024.
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