BlackBerry's Comeback Story. How BlackBerry has Become the King in a New Market

Remember the BlackBerry, the cellphone that dominated the smartphone market before the iPhone? Well, six years after Steve Jobs introduced the iPhone 1 BlackBerry’s market share went from 50% down to 1%, bleeding money with a staggering speed of 1 billion dollars a quarter. But then, one man made a move so radical that it didn't just save BlackBerry—it catapulted them into a 500-billion-dollar industry. This story is about how BlackBerry went from being almost bankrupt to the King of an entirely new market. Download 42 Free Essential Resources for Business https://thecontributors.com/download About the channel. On The Contributors Channel, you can learn how to start and grow your business, invest in crypto, generate passive income, and build wealth. Subscribe for all new updates https://www.youtube.com/c/thecontributors/videos?sub_confirmation=1 Victor Gichun is the Creator and Host of The Contributors Channel, and a co-founder of Excess Logic, the #1 Nationwide Reverse Logistics Provider. Since 2012 Excess Logic has helped over 500 companies including Google, Meta, LG, and Hitachi remove excess test, measurement, lab, and R&D Equipment, computers, and electronics, networking gear, destroy data, and reclaim residual value. If you need to remove the surplus equipment and electronics and recoup maximum value visit https://excesslogic.com/ For collaboration and advertising, please email: [e-mail] Timing 00:00 BlackBerry's Comeback Story. Introduction 01:02 Chapter 1: THE RISE AND FALL OF THE BLACKBERRY 02:14 Chapter 2: ENTER JOHN CHEN 03:35 Chapter 3: THE CYBERSECURITY PIVOT 04:57 Chapter 4: THE LESSONS OF ADAPTATION 05:51 Chapter 5: LEARNING GUIDE “WHAT YOU CAN TAKE AWAY” Follow me on: TikTok https://www.tiktok.com/@victorgichun LinkedIn https://www.linkedin.com/in/victorgichun/ Facebook https://www.facebook.com/thecontributorsfb Instagram https://www.instagram.com/vicgichun/ Twitter https://twitter.com/VictorGichun #blackberry #business #successstories