The Covert Code
Welcome to The Covert Code Podcast, hosted by Forbes best-selling author Anna Covert, where we decode the strategies that drive digital success. Each episode tackles the essential questions: How do you thrive in today’s digital landscape? Are you meeting your customers’ needs? Does your platform deliver, and are your tech choices aligned with your goals? And do your digital ads truly make an impact? Join Anna as she interviews industry experts and innovators, sharing actionable insights and the latest trends. Perfect for business owners, marketers, and tech enthusiasts, The Covert Code Podcast is your guide to building a stronger brand and mastering the digital world.
Episodes
February 13, 2026 • 49 mins
What if the next wave of world-changing innovation doesn’t come from Silicon Valley?
In this episode of The Covert Code Podcast, I sit down with David Blivin, founder and managing director of Cottonwood Technology Funds and author of Crossing the Cactus, to unpack why great ideas don’t need Silicon Valley to succeed—and what it actually takes to commercialize innovation in under-resourced regions.
David Blivin shares how venture ...
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February 6, 2026 • 39 mins
Before we were all talking about AI, Ashton Cudjoe was already using it to change education.
In this episode of The Covert Code Podcast, I sit down with Ashton Cudjoe, founder and CEO of Hawaii Medical College, to explore how AI workflows are revolutionizing education—and how Ashton is pioneering its use at HMI.
Ashton discusses how his school has implemented AI-driven chatbots and voice assistants to streamline operations, incre...
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January 30, 2026 • 39 mins
Why isn’t being qualified enough to land a job anymore?
In this episode of The Covert Code Podcast, I sit down with Gina Riley, executive career coach, international speaker, Forbes Coaches Council member, and author of Qualified Isn’t Enough: Develop Your Story, Land the Interview, Win the Job.
Gina Riley is the creator of the Career Velocity® System, a proven framework helping professionals navigate career transitions, age bias...
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January 23, 2026 • 48 mins
🎉 CELEBRATING 100 EPISODES! 🎉 What better way to mark this milestone than with a conversation about leadership that truly transforms lives? In this special 100th episode of The Covert Code Podcast, I sit down with Katie Goar, President of Quadel and a nationally recognized leader in affordable housing and community development. In 2024, Katie took the TEDx stage to share a powerful message about why a hand up—not a handout—can ch...
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January 16, 2026 • 39 mins
What if your greatest challenges could become your most powerful leadership tools? In this episode of The Covert Code Podcast, I sit down with Tony Martignetti—change catalyst, bestselling author of "The Campfire Lessons" and "Climbing the Right Mountain," global keynote speaker, coach, and host of The Virtual Campfire Podcast. As Founder and Chief Illumination Officer of Inspired Purpose Partners, Tony helps tech leaders and chang...
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January 9, 2026 • 57 mins
What does it take to lead with confidence when the world keeps shifting and the path forward isn't clear? In this episode of The Covert Code Podcast, I sit down with Dave Chauhan—author of "Captain, Set Sail," founder of The Nautical Leadership Model™, and co-founder of Purple Spark Advisory. Discover how Dave helps leaders navigate change with clarity, courage, and purpose, using maritime principles to guide modern leadership chal...
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January 2, 2026 • 43 mins
What if your voice could become your most powerful business development tool? In this episode of The Covert Code Podcast, I sit down with Dennis "DM" Meador, CEO & Founder of The Legal Podcast Network, who's helping attorneys build authority and scale their personal brands through strategic podcasting, positioning, and consistent content. Discover why podcasting remains one of the most underused yet effective marketing tools availa...
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December 26, 2025 • 40 mins
What does it really mean to live well in today's fast-paced world? In this episode of The Covert Code Podcast, recorded from my Oahu battleship, I sit down with Devra Wathen, a Honolulu-based creative who brings a grounded, real-world perspective on authenticity, intentional living, and the power of meaningful connection. Discover how creativity, connection, and intention shape the way we show up, contribute, and create lives of ge...
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December 19, 2025 • 18 mins
What if elite athletes and business leaders had access to a healing methodology that bridges rapid recovery with long-term performance resilience? In this episode of The Covert Code Podcast, recorded from my Oahu battleship, I sit down with Jack Fonderwhite, National Board Certified Diplomat of Acupuncture, electro-acupuncture specialist, and creator of the Peak Mind Method. Discover the innovative, evidence-based techniques Jack d...
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December 12, 2025 • 37 mins
What if a 90-second strategy could transform your sleep, reduce stress, and unlock your full potential? In this episode of The Covert Code Podcast, recorded from my Oahu battleship, I sit down with Raj Khedun, London-based wellness and relationship coach, transformation expert, and manager at Keep Fit Kingdom—an organization on a mission to help one billion people live to 100 with joy and vitality. For the past 15 years, Raj has be...
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December 5, 2025 • 45 mins
What if your expertise could become your most powerful business asset—amplified through the pages of a published book? In this episode of The Covert Code Podcast, I sit down with Adam Witty, 6x author, speaker, consultant, and Founder & CEO of Advantage—the authority company. As the driving force behind Forbes Books and numerous other award-winning imprints, Adam has transformed publishing from a spare-bedroom startup into a global...
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November 28, 2025 • 43 mins
What does it take to grow a company from $14 million to over $250 million in assets—and then pioneer AI-driven business transformation for other leaders? In this episode of The Covert Code Podcast, I sit down with RJ Grimshaw, American business leader, entrepreneur, and executive coaching expert who's at the forefront of AI-powered leadership. As the former President and CEO of UniFi Equipment Finance, RJ proved his ability to scal...
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November 21, 2025 • 46 mins
What happens when faith meets finance and strategy aligns with purpose? In this episode of The Covert Code Podcast, I sit down with Rev. Kevin T. Taylor—faith-driven executive, author of "A Charge to Keep," pastor, and coach for mission-driven leaders. Discover how Kevin's two decades of experience in education, nonprofit strategy, and organizational growth have taught him to help leaders create lasting impact by aligning purpose w...
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November 14, 2025 • 22 mins
What happens when fine art meets blockchain technology? In this special anniversary episode of The Covert Code Podcast, recorded from John Pitre's beautiful Oahu home, I reunite with the visionary artist and engineer who was featured at the very beginning of our podcast journey. A year ago, we discussed the potential of NFTs—and now John returns to reveal the launch of Artopia NFT, a safe haven for investors and artists navigating ...
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November 7, 2025 • 41 mins
What if your biggest retirement obstacle isn't numbers—but emotions? In this episode of The Covert Code Podcast, I sit down with Mary Clements Evans, Forbes Books author of "Emotionally Invested: Outsmart Fearless Retirement" and founder of Evan's Wealth Strategies. Discover how Mary revolutionizes retirement planning by blending financial strategy with emotional intelligence, helping clients uncover their "Money Why" and conquer t...
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October 31, 2025 • 33 mins
What does it take to build a lasting family legacy across multiple industries—from automotive to healthcare, solar, taxes, and beyond? In this episode of The Covert Code Podcast, I sit down with Alex Herrera, a serial entrepreneur whose dedication to community and family drives everything he does. Discover Alex's remarkable journey from his automotive roots with Midas and Meineke franchises in Texas to building a thriving 30-year a...
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October 24, 2025 • 25 mins
What does it take to rise from humble beginnings to building luxury brands in both real estate and automotive? In this episode of The Covert Code Podcast, I sit down with Rey Wolmers—eXp real estate broker and Luxury Automotive Consultant at Velocity Honolulu. Discover Rey's remarkable journey from working multiple jobs to creating lifestyle experiences in Hawaii's most exclusive markets. Learn how he bridges the worlds of luxury r...
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October 17, 2025 • 36 mins
What happens when livestreaming stops being a broadcast and becomes an immersive brand experience? In this episode of The Covert Code Podcast, I sit down with John Petrocelli, Founder and CEO of Bulldog DM—the world's leading premium livestream studio. Discover how John has pioneered groundbreaking live events for iconic brands like Apple, Netflix, and Coca-Cola, transforming how audiences connect with companies in real-time. Learn...
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October 10, 2025 • 24 mins
What separates a $350K/month data operation from companies struggling with lead quality? In this episode of The Covert Code Podcast, I sit down with Jack Burleigh, VP of Sales at US Marketing Group—a company I've trusted as a data partner for years. Jack pulls no punches as he reveals the unfiltered truth about data integrity, lead quality, and why trust will determine which companies dominate the future of marketing. With over fiv...
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October 3, 2025 • 32 mins
What does it take to build a company that thrives long after its founder steps away? In this episode of The Covert Code Podcast, I sit down with Perry Kaufman—Strategic Advisor to founder-led companies and founder of PSK Consulting. With experience guiding hundreds of businesses through finance, operations, and growth challenges, Perry shares invaluable insights on strategic planning, succession strategies, and the critical decisio...
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