The CPG Guys

The CPG Guys

CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com

Episodes

November 1, 2025 43 mins

The CPG Guys are joined in this episode by Brian Monaghan, SVP/Head of Albertsons Media Collective, the retail media division of the Albertsons Companies.

Find Brian on Linkedin at: https://www.linkedin.com/in/brmonahan/
Find AMC on Linkedin at: https://www.linkedin.com/company/albertsons-media-collective/
Find AMC online at: https://albertsonsmediacollective.com/

Here's what we asked Brian:

...
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    The CPG Guys are joined in this special Halloween episode by Tim LeBel, Chief Halloween Officer and President of US Sales at Mars Wrigley,

    Follow Tim on LinkedIn at: https://www.linkedin.com/in/tim-lebel/
    Follow Mars Wrigley on LinkedIn at: https://www.linkedin.com/company/mars/
    Follow Mars Wrigley online at: https://www.mars.com/

    Here's what we asked Tim: 

    1. Tim, what does ‘Chief halloween officer’ mean to you?
    2. How doe...
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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening ...

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    The CPG Guys are joined in this episode by Dave Glick, SVP of Enterprise Business Services at Walmart.

    Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidglick1/
    Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/
    Follow Walmart online at: https://corporate.walmart.com/

    Here's what we asked Dave: 

    1. What is your role at Walmart?
    2. As an early adopter of technology, how is business services be...
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    The CPG Guys are joined in this episode by Harvey Ma, VP/GM of Sam's Club MAP, the club format's retail media division.

    Follow Harvey on LinkedIn at: https://www.linkedin.com/in/harveyma8/
    Follow Sam's Club MAP on LinkedIn at: https://www.linkedin.com/company/sams-club-map/
    Follow Sam's Club MAP online at: https://map.samsclub.com/

    Here's what we asked Harvey: 

    1. Based on the vision you shared, how a...
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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information con...

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    The CPG Guys are joined in this episode by Rick Swinkels, CEO of TCC, which creates high participation, high engagement loyalty campaigns and platforms that influence, recognise and reward shopper behaviour in-store and online.

    Daniel Torres Dwyer of The FMCG Guys co-hosts the episode.

    This episode is sponsored by TCC Global.

    Follow Rick on LinkedIn at: https://www.linkedin.com/in/rickswinkels
    Follow TCC Global on Linked...

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    The CPG Guys are joined in this episode by Robin Kendric Triplett, VP of Integrated Marketing Exereinces at The Coca-Cola Company.

    Follow Robin on LinkedIn at: https://www.linkedin.com/in/robinktriplett/
    Follow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/
    Follow Coca-Cola online at: https://www.coca-colacompany.com/

    Here's what we asked her : 

    1. What does the title “Integrated Marke...
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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information con...

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    The CPG Guys are joined in this episode by Zach Dennett, VP Merchandising for Consumer Health and Wellness, and Supplemental Benefits at CVS Pharmacy, the Front-Of-Store Retail Business Unit of CVS Health. 

    Follow Zach on LinkedIn at: https://www.linkedin.com/in/zacharydennett/ 

    Follow CVS Health online at: http://cvshealth.com

    Follow CVS Health on LinkedIn at: https://www.linkedin.com/company/cvshealth/

    Zach answers these questions:

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    The CPG Guys are joined in this episode by Fintan Gillespie, Global Director - Ad Partnerships Group at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. 

    Follow Fintan on LinkedIn at: https://www.linkedin.com/in/fintangillespie/

    Follow Snap for Business online at: http://forbusiness.snapchat.com/cpgguys

    Follo...

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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information con...

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    The CPG Guys are joined in this episode by Fuad Hannon, VP of New Business Verticals at DoorDash. In this role, he leads a team responsible for building new operating capabilities and delivery channels at DoorDash to expand our local commerce platform to new growth areas. Prior to his current role, Fuad was Head of New Business Verticals at DoorDash, previously a General Manager, and was part of the founding team for DoorDash Drive...

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    The CPGGUYS are joined in this episode by Sarah Leinberger. Sarah is an ex-colleague of Sri from General Mills. She recently switched to leading marketing and brand management at a startup Yoobi. She is active on the brand speaking circuit from Cannes Lions to Adweek and more. This episode is a recap of how she made the jump, what it takes in a very small environment and how she is laying the path for brand share gains.

    Follow Sarah...

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    The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. 

    Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/kim-cox-nielsen/
    Follow NIQ on LinkedIn at: https://www.linkedin.com/company/...

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    The CPG Guys are joined in this episode by Jordan Rost, head of Ad Marketing for Roku & Jeff Bustos, SVP retail media analytics at Merkle. Jeff is a repeat guest on the CPG Guys and we have had great conversations on the role of retail media in our industry. This episode is focused on retail media including new capabilities, our guests' partnerships and the overall state of retail media research and learnings.

    Follow Jordan...

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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening ...

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    The CPG Guys are joined in this episode by Laura Knebusch, SVP CPG Marketing & CX at Geaorgia-Pacific, the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, specialty fibers and building products. 

    Follow Laura on LinkedIn at: https://www.linkedin.com/in/laura-knebusch-8887033/
    Follow Georgia-Pacific on LinkedIn at: https://www.linkedin.com/comp...

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    The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail division.

    Follow Lesley on LinkedIn at: https://www.linkedin.com/in/lesleyconway/
    Follow Walmart Connect Canada on LinkedIn at: https://www.linkedin.com/company/walmartconnectcanada/
    Follow Walmart Connect Canada online at: https://www.walmartconnect.ca/

    Brands & Retaile...

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    Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.

    CPG Guys Website: http://CPGguys.com
    FMCG Guys Website: http://FMCGguys.com
    Rhea Raj’s Website: http://rhearaj.com
    Lara Raj in Katseye: https://www.katseye.world/

    DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information con...

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