Episode Transcript
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SPEAKER_00 (00:16):
Hey everyone,
welcome back to the Create Your
Day podcast.
I'm your host, Jen Cody, andwelcome to this week's episode.
Last week we talked a little bitabout how we're entered into the
last 90 days of the year.
And I know what happens after welisten to something like that.
We get fired up, we get reallyinto building our action plans,
(00:39):
and some of us even startimplementing those things.
I know I have.
You know, that voice in the backof your head that starts to tell
you this is too hard, maybe thiswasn't the right goal, maybe I
(01:00):
should try something else.
Or maybe you don't have thatvoice, and maybe some life
started to happen.
You know, we have emergencieswith our families, emergencies
with our clients, children, sickchildren, curveballs that we do
not see coming.
And now that beautiful 90-dayplan, it kind of might be
feeling like something you mightfail at.
(01:22):
And I can tell you, I really amin touch with that emotion.
I know that feeling veryintimately.
The plan, however, that is notthe hard part.
Sticking to the plan when thingsget messy is where the real work
lives.
So today, what I want to do istalk about what to do when you
want to give up.
How do we stay committed whenour motivation disappears?
(01:45):
And what are the systems thatcan actually keep things going
when we really, really do notwant to keep going?
Because the difference rightnow, the difference between
people who are going to finishthis year feeling great and
people who are going to lookback and say, damn, why didn't I
do what I said I was going todo?
It's this strategy.
It's the moments when you wantto give up not doing it.
(02:08):
So let's talk about it a littlebit.
We've all quit things before,right?
You've quit before.
Maybe you've quit something orthings a lot of times.
We've set goals with really goodintentions, and we start really
strong and then we stop.
Do you know what I'm talkingabout?
Like this is something that I'vedone many times over the course
of my life.
(02:29):
I have great, great ideas, getthem down on paper, set the
intention, set the goals, figureout what the action plan needs
to look like, and start off sostrong, and then bam, I just
stop.
And every time you do that, youmake it mean something about
you.
Right?
You decide I'm not disciplinedenough, I'm not committed
(02:51):
enough, I'm not cut out forthis.
But what if all of those pastfailures actually have nothing
to do with who you are as aperson and everything to do with
how you're approaching the goal?
So we said in the um episodelast week, what's the difference
between a wish and a system?
Because a lot of people setgoals by saying, I want to do X
(03:14):
in X amount of days.
Great.
How are you gonna do that?
I don't know, I'm gonna workharder, I'm gonna get more
clients, I'm gonna be morediligent, I'm going to get up
earlier, I'm going to focusbetter.
That's not a plan.
That's a wish with a deadline ofX amount of days.
And you can't stick to that.
You can only stick to a system.
If you never build the system,you're going to quit.
(03:37):
So in the past, if you haverelied on motivation alone,
motivation is a terriblelong-term strategy.
You've heard me say this before.
Motivation is the outcome.
Discipline is what needs tohappen in order to get things
moving.
Willpower, that discipline, it'sa limited resource.
(03:58):
We've maybe got two, three hoursa day where our willpower is
strong, and after that, runningon empty.
So if your whole plan requiresconstant willpower, are you
forcing yourself to do thingsthat you don't want to do,
forcing yourself to resist,resist temptation, push through
discomfort, this is going tomake you quit.
(04:18):
And that's not because you'reweak, it's because you're a
human being.
So people who succeed, theydon't have more willpower than
you.
They've simply designed theirlife so that they don't need to
use as much willpower.
I mean it.
That's a powerful statement.
You don't need to have morewillpower.
You need to design your life sothat you don't need as much
(04:42):
willpower.
And what happens is we get thisdip and we don't plan for it.
There is a predictable patternthat happens with goals.
Um, Seth Godin, he calls it thedip.
So the dip happens.
We start out saying, we'reexcited.
Oh my God, I'm so happy.
This is gonna be amazing.
And then in week two, it's like,oh, this is a little bit harder
than I thought.
(05:03):
Um, but I'm still committed, I'mstill gonna make it happen.
And then weeks three and four,we're like, oh my goodness, this
absolutely sucks.
Whoever thought this was a goodidea, I think I'm gonna just try
something else.
Or even worse, try nothing atall.
So if you hit week three and youweren't expecting it to be hard,
you might think something's gonewrong.
You think the goal's not foryou, maybe you should quit, try
(05:24):
something different, but nothinghas gone wrong.
You're in the dip, and the dipis where the difference is made.
The dip is where you come out ontop.
The dip is where winners win.
So when you think about it, thisis where you're going to tap
into that willpower.
And then what about if lifehappened?
What if you had um, you know,you were doing great, your kid
(05:47):
gets sick, or a crisis explodesat work, or you got sick, right?
That that happens too.
Ugh.
One of the thousand things thatcan happen when you're a human
being running a business.
And because you don't have aprotocol for what to do when
life interrupts that plan, youjust stop.
One day off the plan becomes twodays off the plan, two days
(06:07):
become a week, and then a weekbecomes, well, I already screwed
that up, so I'm just gonna startover.
I know this sounds familiar toyou.
Something else that happens isthat we try to change everything
at once.
So we don't just set a 90-daygoal, we set seven 90-day goals.
We have a new morning routine,we have a new offer, we have new
(06:28):
systems, new boundaries, neweverything.
And for the first week, we feelsuper duper human.
We're doing all the things,we're so proud of ourselves, and
then bam, there's the wall, wecrash right into it.
Because that level of change isnot sustainable.
Nobody can sustain that level.
So, this is what I want you tohear from me.
(06:49):
Every time you quit in the past,it was not because something was
wrong with you.
It was because the approach wasnot sustainable right from the
start.
So, what does that mean?
It means if we change theapproach, we change the outcome.
Okay, so let's talk about thecommitment that we're actually
making.
So, willpower and motivation,not reliable, right?
(07:12):
We just went over that.
So, what is reliable?
Because that's what we need.
We need structure that isactually going to support us.
So, what is reliable?
Systems are reliable, design isreliable.
Let's call it, like we'retalking about structures, let's
call it commitment architect,commitment architecture.
(07:33):
And that's where you build yourenvironment, you build your
schedule, and you build youraccountability in a way that
makes following through easierthan quitting.
You're not relying on beingstrong all the time.
You're designing your life sothat the right choice is always
the easiest choice.
So let's talk about what thisreally looks like in reality.
(07:57):
So the first thing we're goingto talk about is the
non-negotiable anchor.
So we said a lot of people theytry to change everything or they
try to do everything, I shouldsay.
So instead, we're gonna pick onething that's non-negotiable.
You will have other things thatyou're doing.
So you have your goal, whateverthat looks like.
So I'm gonna talk about myselfright now.
(08:20):
My goal for this next 90 days,this last 90 days, I should say,
is a personal one.
It's about my health, and it'ssomething that I have struggled
with for a few years.
I've had some health challenges,and I have ignored what I need
to be doing in order to behealthier.
And I know what I need to bedoing.
So there's a few things that I'mcommitted to, but one thing can
(08:44):
be my non-negotiable.
So when I think about what I'mdoing to be healthy, I'm eating
well, I'm moving my body everysingle day, I'm taking the right
vitamins, I'm taking the rightsupplements.
So those are multiple thingsthat need to be part of this
process, right?
But I'm gonna pick one that's anon-negotiable, and that's going
(09:05):
to be my anchor.
And it could be anything.
So for argument's sake, let'ssay it's going to be my
vitamins.
That's the one thing that if Ido it every day, it keeps me
connected to my goal, even ifother things fall apart.
So you can do this for yourgoals as well.
Think about what you're workingtowards for the 90 days.
There may be multiple actionsthat are going to help you
(09:28):
achieve that one goal.
Pick one.
Make it your non-negotiable.
If you have a business goal,maybe that is that you're going
to have one conversation everyday with a potential new client,
or do one hour of strategic workbefore you check email.
Maybe it's tracking your numbersevery morning.
If it's a personal goal, like Isaid, for me, maybe it is your
(09:49):
supplements, maybe it's 20minutes of movement, maybe it's
journaling every day, or maybeit's changing your bedtime and
making sure you're in bed at adifferent hour.
But just pick one to be youranchor.
That's it.
So this way, on your worst days,when you are overwhelmed and
exhausted and you're ready toquit, you do your anchor.
(10:09):
You do that one thing.
It helps to keep the momentumalive.
And there's magic in thatbecause on most days, once you
do your anchor, except if it'sgoing to bed, because that'll be
at the end of the day, but onceyou do your anchor, you will do
more because starting is thehardest part.
Your anchor gets you started.
Okay?
What's the next thing that wewant to talk about?
(10:31):
The friction.
There is friction in this.
This is going to change how youthink about sticking to your
goals because every goal hasfriction.
Think about the things that makeit harder to follow through.
And every goal has momentum.
Those are the things that makeit easier to follow through.
So most people don't reallythink too much about their
friction.
(10:52):
They just try to push throughthat with the willpower and then
they quit.
So we're gonna do a frictioncheck.
Think about your 90-day goal andthen think about what makes it
difficult.
What are the challenges thatmake that hard for you to follow
through?
So maybe your work time, yourfocus time is scheduled for 2
p.m.
and you realize that your energycrashes every day at that time.
(11:15):
Or maybe you have to open fivedifferent apps just to get
something done that you'retrying to track.
Maybe your um moving of yourbody is constantly being
interrupted by slacknotifications.
These are friction.
Every piece of friction requireswillpower to overcome.
And remember, your willpower islimited.
(11:36):
So instead of just trying to bestronger, we need to remove the
friction.
So we need to move that focustime to your highest energy
time.
We need to create onespreadsheet that tracks all of
the things that you have.
You need to turn off the thingsthat are distracting you during
the time that you should bemoving your body.
That's removing the friction.
(11:57):
And then we had momentum.
So what makes following througheasier?
So is that having anaccountability partner who texts
you every morning, evening,afternoon, whatever, um, to
check in with you?
Is it a playlist that gets youin the zone, whether that be a
movement zone or a work zone?
What is it that gets your headin the right space?
(12:18):
Is it a visual tracker that youcan check things off each and
every day?
Maybe you are someone thatresponds well to reward systems
for hitting your weekly goals.
Whatever it is that helps you,add more of it.
Remove friction, add momentum.
This is not cheating.
It's like hacking, right?
It's smart.
It's figuring out how to hackthe system so that we don't get
(12:42):
caught up and have to rely onour willpower.
And then there's going to besome recovery involved.
And this is something I want youto listen to because it actually
does change the game here.
You are going to have bad days,right?
You're going to need to recoverfrom things.
There's going to be days whenyou miss your anchor.
There'll be days when lifeexplodes, when your plan goes
(13:03):
out the window, or days that youjust don't want to.
That is not failure.
Again, we're human beings, andhuman beings have days like
this.
It is going to happen.
And a lot of times, when ithappens, people spiral.
One bad day becomes two.
Then they think I already messedthis up.
I'm just going to start over.
(13:23):
But what if you had a way toinstall some recovery here?
When you miss a day, this iswhat I want you to do.
You implement this immediately.
As soon as it happens, youacknowledge it with no shame.
I missed my anchor today.
That's okay.
It happens.
Not, oh, I can't believe I didthat again.
Not, I always do this.
(13:45):
Just the facts.
You missed your anchor.
It's okay.
It happens.
You're you are a human being.
Then I want you to think aboutwhat happened and identify it.
I missed my anchor because what?
Was it lack of planning?
Was it unexpected?
Was it low energy?
Doesn't matter.
I just want you to identify itand be specific so that tomorrow
(14:08):
you can adjust.
And then it's tomorrow I'm goingto adjust in whatever way that
looks like to make it easier.
Maybe you need to change thetime, reduce the scope of what
you're doing, add someaccountability, do one thing
differently, whatever theadjustment is, say it out loud.
And then the next day, you aregoing to do that anchor no
(14:31):
matter what.
You're not going to catch up onwhat you missed.
You're not going toovercompensate so that you feel
better about it.
Just get back to your anchor.
Consistency beats perfectionevery single time.
Every time.
One bad day with a recoveryprotocol in place, just a data
point.
That's it.
That's all it is.
(14:51):
One bad day without a recoveryprotocol becomes a spiral.
This recovery protocol will helpyou.
Okay?
Don't let it spiral.
This is what's going to preventthat from happening.
And then we want to actuallytrack our progress.
So our commitment is great, butour commitment fades really
(15:11):
quickly if we don't seeprogress.
You know what I mean, right?
You're working hard, you'reshowing up, nothing is changing.
You don't feel like there's anyforward motion happening.
So you kind of start to feellike, well, who cares?
Why bother doing this?
So I want you to create somevisible progress markers.
And it's not, did I hit my goalor am I making progress?
(15:32):
I want we're gonna build it out,okay?
So daily markers.
Did you do your anchor today?
Check.
That's it.
One check per day.
String together enough checksand you've built a chain.
Do not break the chain.
So maybe this is, you know,putting an emoji in your
calendar each day that you doyour anchor, or a literal
checkbox on your paper calendaron your refrigerator, or a
(15:55):
circle around every day on yourwhiteboard, whatever it looks
like, but some visible checkmark every single day that you
do your anchor.
String together enough checks,build the chain.
Don't break the chain.
Now, every week, answer thesequestions.
What's one thing that workedthis week?
What's one thing I learned?
(16:15):
And what's one way I showed upfor my goal?
Every week you need to do thisbecause you're training your
brain to see the progress, evenwhen you haven't hit the goal.
Your brain still sees, oh, lookwhat I learned this week.
That makes me feel closer towhat it is that I'm working
towards.
And then we're gonna do monthlymarkers.
(16:37):
So at the end of each month,you'll compare where you are to
where you started.
Not where you want to be, whereyou started.
Most people only comparethemselves to their ideal
outcome and then they feeldiscouraged, right?
This is where I wanted to be,and this is where I actually am.
No, no, no.
Where were you and where areyou?
(16:59):
That's it.
We're just comparing those twothings.
As long as there's progressthere, you're going in the right
direction.
So if you compare yourself towhere you were 30 days ago,
you'll actually see you've madesome progress, even if you
haven't gotten to that idealoutcome yet.
Progress, progress createsmomentum.
Momentum creates commitment.
(17:21):
Again, progress createsmomentum.
Momentum creates commitment.
So you've built this beautifulcommitment architecture.
You've set up your systems,you're doing a great job, and
then it's week three or weekfive or week seven or whatever
week it is.
And you wake up and you think, Idon't want to do this anymore.
(17:42):
And it's not because somethingwent wrong, it's not because
you're too tired, it's notbecause you're bored or you're
not excited, whatever.
It it's now it just feels likework and you don't want to do it
anymore.
And this is the moment wheremost people quit.
So I want to talk about exactlywhat to do when you hit this
wall.
(18:02):
When you think I want to quit,you're usually not actually
wanting to quit the goal becauseyou still want that goal.
I'm sure you do.
You're feeling something else,and quitting seems like the
solution.
So get specific.
What are you actually feeling?
Are you overwhelmed?
Just, you know, you're trying todo too much.
(18:22):
Are you discouraged becausethose results they're not coming
fast enough?
Maybe you're bored becauseyou've lost connection to why
this matters.
You're exhausted because youhaven't been taking care of
yourself while you're working sohard towards your goal.
Or sometimes we might even bescared because we're getting
close and that feels vulnerable.
(18:42):
The real feeling matters becausethe solution is different for
each one.
So, what I want you to do isdecide is this the dip or is
this a dead end?
Because there's a differencebetween this is hard but worth
it and this is wrong for me.
So Seth Godin talks about thisbrilliantly.
Sometimes you should quit.
(19:03):
If you're on the wrong path,quitting is smart.
But most of the time, you'rejust in the dip.
You're in the hard part, themiddle part, where it stops
being exciting and starts beingwork.
So ask yourself, these are thedip questions.
One, do I still want theoutcome?
Two, is this goal aligned withmy values and vision?
(19:24):
Three, am I learning andgrowing, even if it's hard?
Four, would future me regretregret regret quitting?
Would future me regret quitting?
If the answer to these is yes,you are in a dip.
Time to tap into that willpowerand push through, right?
(19:47):
That's what you need to do.
The dead end questions though,those are different.
Number one, has my lifesituation changed in a way that
makes this goal wrong?
Two, am I pursuing this becauseI want it or because I think I
should want it?
(20:07):
Number three, is this causingharm to my health, my
relationships, or my well-being?
And four, do I have newinformation that makes this the
wrong path?
If any of the answers to theseis a yes, you might be in a dead
end.
And it's okay to pivot.
(20:27):
That is perfectly fine.
But you need to go through thesequestions first to decide is it
worth tapping into thatwillpower and pushing through,
or removing the friction andadding the momentum and getting
through, or is it really time toevaluate and see if it's time to
move on?
(20:48):
And I want you to know that whenyou're struggling, you're going
to think you need to try harder.
You're going to think you needto do more and you have to push
through.
But very often the answer is notmore effort, it's less friction,
right?
So if you're overwhelmed, youdon't need more discipline.
You need to simplify.
Maybe instead of trying to doyour full goal when you're in
(21:10):
the dip, you do the minimumviable version of that goal.
Instead of an hour of strategicwork or focus time, you do 20
minutes.
Instead of moving your body for30 minutes, you do 10 minutes.
Instead of writing a whole blogpost in your journal, you write
one sentence about your day.
Minimum viable progress is stillprogress.
(21:31):
Minimum viable progress is stillprogress.
And here's what's wild mostdays, once you start the small
version, you're going to keepgoing because starting is the
hardest part.
It's like your anchor, right?
Once you do your anchor, you'regoing to want to keep going.
And even if you don't, you'vemay you've maintained your
momentum.
(21:51):
You haven't broken the chain,you're still in the game.
So, what do you do whenmotivation fades and you need to
reconnect?
Well, how do we reconnect to ourwhy?
Why did you set this goal in thefirst place?
Not the surface reason like whatother people want to hear, but
what's the real reason?
Are your business goals aboutmoney?
(22:13):
Are they about proving toyourself that you can build
something that lasts?
Is it about being able to takecare of your family?
About creating something you'reproud of?
You know, your personal goal.
Is it about the actual workout?
Is it about the um supplementsthat I'm taking?
Or is it about feeling strong inmy body?
Is it about having energy andnot feeling like I'm falling
(22:35):
apart?
So we want to get reallyspecific about our why and write
it down.
Put it somewhere where we willsee it when we want to quit.
Because in the days when wedon't feel like doing the work,
the why is what should keep usgoing.
And if it's not keeping yougoing, it's not your why.
Dig deeper.
Okay, this last one actuallymatters a lot and it's something
(22:57):
that a lot of people skip.
I want you to ask for help.
Don't suffer in silence.
Okay, don't pretend you've gotit handled.
Don't wait until you've alreadyquit to tell somebody.
Reach out to that accountabilitypartner.
Reach out to your coach.
Reach out to a friend or familymember who's also chasing a big
goal.
Tell them, I'm in the dip, Iwant to quit.
(23:17):
Can you remind me why I am doingthis?
Let them reflect your strengthback to you.
Let them hold your vision whenyou can't see it clearly.
There is so much power in that.
We need people around us thatcan hold our vision because
sometimes we need to step awayfrom our vision, and that
doesn't mean it's not right.
It just means we need to dropthat weight for a moment and
(23:42):
then come back to it when we cansee it clearly.
You do not have to do thisalone, and honestly, you
shouldn't do this alone.
So as we come to the end here, Iwant to leave you with a little
perspective shift that reallyhelped me to change a lot of
things.
We think about goals as ifthere's a finish line.
Like once we hit the 90-daytarget, we're done.
We can relax, we've arrived, andit's just not how things work.
(24:05):
There is no finish line, there'sonly the next milestone.
So if you hit your target in 90days, then you want to hit a
bigger target in the next 90days.
You build a great routine andthen you want to optimize that
routine.
You achieve one level and thenyou see the next level.
This is not depressing.
You know, we look at it as, ohmy God, it's never ending.
(24:27):
Yeah, it's never ending.
Thank goodness, because it'slife.
This is growth.
And if you think of your goalsas destinations, you will always
feel like you're not there yet.
You will always feel behind.
But if you think of your goalsas direction, everything
changes.
You're not trying to getsomewhere.
You're becoming someone.
(24:48):
Someone who shows up, someonewho follows through, someone who
doesn't quit when things gethard.
That person is built in themoments when you want to quit
and you don't.
So every time you do your anchorwhen you don't feel like it,
you're not just taking action.
You're casting a vote for theperson you want to be.
You're voting for I'm someonewho keeps commitments, I'm
(25:09):
someone who does hard things,I'm someone who doesn't quit.
And the more you vote for thatidentity, the more true it
becomes.
You're not someone who needs tofind motivation.
You're someone who shows upregardless of the motivation.
You're not someone who struggleswith follow-through.
You're someone who has systemsthat work.
You're not someone who alwaysquits, you're someone who pushes
(25:30):
through that zip.
So let's talk about these last90 days because they are not
going to be perfect.
We're going to miss days, we'regoing to want to quit and maybe
more than once.
That's okay.
It's not failure, just beinghuman, right?
The goal isn't perfection.
The goal is persistence.
The goal is to want to quit andnot quit.
(25:54):
The goal is to have a bad dayand bounce back, to lose your
motivation and show up anyway,because you know the motivation
is a result.
That's what is going to work foryou.
It's not talent, it's nottenacity, it's not inspiration,
it's systems.
It's not motivation, it'scommitment.
(26:14):
So here's what I want you to doright now.
Make yourself a promise.
If you're alone, say it rightout loud in your head if you're,
you know, shopping in thegrocery store, but make it real.
Say, I'm going to want to quit,maybe many times.
And when I do, I'm going to usemy tools.
I'm going to reach out for help.
I'm going to push through thedip.
(26:36):
Because future me is counting oncurrent me to not give up.
Say it, mean it, remember it,especially when week three rolls
around, right?
Because you can do this.
Not because it's easy, butbecause you're the kind of
person who does hard things.
And 90 days from now, you aregoing to be so grateful you
(26:57):
didn't quit.
Okay, that's what I've got foryou today.
If you are in the middle of your90-day plan, well, really, we're
just one week in, but if you'restruggling, I see you.
It's hard.
You're not doing it wrong.
You are just in the dip.
If you haven't started your90-day plan yet, because you're
scared you'll quit like youalways do, you're not going to.
Not this time, because this timeyou have systems, you have
(27:18):
tools, you have a plan for whenit gets hard.
Go back and listen to lastweek's episode, mark it down,
save it, bookmark it, do thesame for this week's episode.
This is what's going to help youthrough.
If you want ongoing support forthis journey, definitely sign up
for my weekly emails that go outevery single Monday.
They give you frameworks,accountability.
(27:39):
There's thousands of people inthere, and we're all using them
to stay strategic and focused.
Just join them over at uhGencodySolutions.com.
If this episode helped you,share it with someone who you
know needs to hear it.
Screenshot it, post it, sendthem the link.
We are all in this together.
And I'm going to ask you, asalways, to do me a really big
(28:00):
favor.
If you love this podcast, pleaserate it.
Write a quick review.
Could be as simple as thanks somuch for the help.
It does not have to be superlong, but that is how this
podcast reaches more people.
Every rating, every review helpsboost the visibility of the
podcast.
Without that, we are not goingto grow.
So next week, I'm lookingforward to chatting with you
(28:23):
more.
Until then, do not quit, keepgoing, and remember you are
building something that matters.
I really do believe in you, andI'm here for you if you need me.
Okay, until next week, take careof yourself, take care of each
other.
Go out there and create your dayin the best way possible.
And I will see you here nextweek.