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February 14, 2025 32 mins

In this episode of “The Daily Author”, our guest Craig Ballantyne is a renowned business coach, Wall Street Journal bestselling author, and productivity expert known as the world's most disciplined man. With multiple books on success and time management, his soon to be released work, The Dark Side of Discipline, explores the hidden challenges of extreme discipline.

We discuss the importance of a book’s title, cover, and visibility on Amazon, highlighting that many buyers never actually read the books they purchase.

We cover leveraging email lists, optimizing book covers for Amazon thumbnails, and using promotional tools like QR codes.

Please enjoy!


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