#283: Jack Settleman & Nick Ercolano – How To Win On Social Media

Jack Settleman and Nick Ercolano are two creators. They separately have built two successful sports media companies (SnapBack Sports and BDGE). Now they've partnered up to start a new podcast called Big Content – to discuss the worlds of media, business, and marketing.  In this conversation, we spoke about…

Timestamps:

(0:00) Intro

(2:50) Origin of Big Content

(7:33) Going Viral With Eich’s Lunch

(10:43) 100,000,000 Views

(13:02) Creator Advice

(15:43) Changing As A Person

(17:32) Burning Out

(21:57) Twitter

(26:43) Favorite Creators

(29:01) Success

(31:31) Social Media = Cigarettes?

(37:40) Getting Cancelled

(44:41) Audience Growth

(47:13) Legacy

(53:19) Challenge

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Resources Mentioned

• How To Be A Personal Trainer Podcast
• My First Million
• Christian Guzman
• Pat McAfee
• Gary Vaynerchuk
• All-In Podcast

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Jack’s Instagram: https://www.instagram.com/jacksettleman/ 

Jack's YouTube:  @SnapBackSports  

Nick’s Instagram: https://www.instagram.com/nickercolano/ 

Nick's YouTube:  @BDGEMedia  

Big Content:  @bigcontent 

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SPONSOR:

This episode is brought to you by My First Million. This is the podcast that I listen to and recommend whenever I want to learn more about business, technology, or the future. Sam Parr and Shaan Puri are hilarious, informative, and interesting. Check it out!

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