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March 4, 2025 42 mins

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Debbie Reynolds “The Data Diva” talks to Lisa LeVasseur, the founder of Internet Safety Labs, for a compelling discussion about the critical intersection of technology, privacy, and safety. Lisa shares her journey from software development and engineering to founding an organization that pioneers safety standards and independent testing for digital technology. She highlights the shift in focus from privacy to safety, explaining how "safety" encompasses broader harms beyond data privacy, covering issues like deceptive patterns and commercial surveillance.

Lisa delves into the unseen risks associated with apps and websites, describing how user data often flows to numerous third parties without the user's knowledge or consent. She introduces the concept of safety labels developed by Internet Safety Labs, which categorize and score apps based on the level of risk posed by their data-sharing practices. This innovative approach aims to provide greater transparency and accountability in the tech industry.

The conversation explores regulation limitations, with Lisa expressing skepticism about the effectiveness of current data broker laws and the enforcement of privacy regulations. She discusses the hidden ecosystem of identity resolution and customer data platforms, underscoring their role in tracking and correlating personal information across platforms and devices.

Debbie and Lisa also discuss the larger implications of data monetization, advocating for disallowing the personal information market as a radical step toward enhancing consumer safety. They also discuss the need for stronger accountability measures and the importance of raising awareness about the data economy’s impact on individuals.

Lisa concludes by inviting listeners to engage with Internet Safety Labs’ initiatives, including participating in developing safety standards and joining a pilot program for certifying privacy auditors. This episode is a must-listen for anyone interested in the evolving landscape of data privacy, consumer protection, the push for safer technology, and hope for future privacy.

https://internetsafetylabs.org/



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