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June 4, 2025 61 mins

What does it look like to build a business over two decades—with no outside investment, no years in the red, and no shortcuts?


That's what Daniel Bower did, and today he shares his 23-year journey of growing a web development side hustle into a thriving digital marketing agency—and ultimately, selling it on his own terms.


You’ll learn:

  • Why steady growth and consistency can be more valuable than fast scale
  • How to know when it’s the right time to leave your job and go all in
  • The power of building a team that sticks with you for decades
  • How to prepare your company for sale—while still running the business
  • What buyers really care about in a founder-led business
  • How WebsiteClosers.com helped Daniel find the perfect buyer match



Timestamps:

  • 00:01:42 – Launching a web development company in 2001
  • 00:05:41 – When to take the leap from side hustle to full-time
  • 00:13:30 – How a government connection led to a major client
  • 00:18:22 – Evolving from website builder to full-service digital marketing
  • 00:24:45 – How AI is changing the game—and who will survive
  • 00:36:48 – Why Daniel decided it was time to sell
  • 00:45:16 – How to prep your business for a smooth exit
  • 00:54:26 – Training the buyer’s new team and embracing the transition
  • 01:00:02 – Celebrating the sale with ski trips and next-chapter planning


This episode of Deal Closers is hosted by Jason Gillikin, brought to you by WebsiteClosers.com, and is produced by Walk West.


Hosted on Acast. See acast.com/privacy for more information.

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