166: The Power of Content Design with Liz Leigh, Co-Founder of Content Design Hub

I am honoured to welcome Liz Leigh, Co-Founder of Content Design Hub to The Debra Shepherd Podcast.

Content Design Hub is a digital marketplace that builds content design capabilities in Australia and beyond. The company was launched to help people create inclusive digital worlds that speak the language of their customers.  

For over 11 years, Liz has helped companies mature their content approach, optimise their content strategy and deliver user-centred products. Now, she's also turned her attention to the individual, offering 1:1 coaching and courses that empower people to design for good. 

In this episode, Liz shares her story. We talk about content design and Liz takes us behind the scenes of her business.

HIGHLIGHTS

• Liz shares her definition of what a meaningful life means to her.
• From journalism to Co-Founding Content Design Hub, Liz shares her story.
• The importance of human connection.
• What content design is and the role of a Content Designer.
• The importance of using user research to inform product design, content strategy and content production.
• Creating accessible and usable experiences for everyone.
• How collaboration, stakeholder management and empathy are a big part of the content design process.
• Adopting a content design mindset.
• Liz shares content design tips you can implement in your business.

Plus, more!

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SHOW NOTES  

Get all episode show notes here:  

www.debrashepherd.com.au/debra-shepherd-podcast  

CONNECT WITH LIZ

www.contentdesignhub.com.au

CONNECT WITH DEBRA 

www.debrashepherd.com.au

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