The Creator Economy and Crypto | Robin Schmidt

Robin Schmidt, aka SuperMassive, the former Head of Video and Media at The Defiant, and the original star of The Defiant Youtube channel, recently launched his new project called BasedAF.

As a producer/creator on Youtube for over 10 years and a filmmaker for over 20 years, we discuss his insights on The Creator Economy and how it has been impacted in both positive and negative ways by crypto. As an early adopter of new Web3 tooling such as NFTs, Robin shares how the game to retain your audience's attention hasn't changed much with Web3 as well as a few key lessons for creators, he learned during his time exploring and reporting on DeFi.  

THIS IS NOT A RECOMMENDATION OR ENDORSEMENT TO BUY ANY FUTURE NFT RELATED TO BASEDAF.  

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🙏 If you're a DeFi/Web3 builder, contact my team at 4RC (Fourth Revolution Capital). 

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DeFi Podcast Resources  

🤖 UTILITI.AI | ALL-IN-ONE PLATFORM TO LAUNCH DAPPS AND GAMES

🌊 STADER | MULTICHAIN LIQUID STAKING

🔔 PUSH PROTOCOL | WEB3 COMMUNICATIONS PROTOCOL

🌿 LENS | DECENTRALIZED SOCIAL GRAPH

📲 ORB | LENS SOCIAL MEDIA MOBILE APP

⛩️ UTOPIA | PAYROLL AND EXPENSE MANAGEMENT FOR DAOS

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Topics Covered  

00:00 - Background on earlier recording and new BasedAF launch 

01:30 - Intro 

05:00 - Robin's life before crypto and finding a home at The Defiant

15:00 - His time at The Defiant exploring DeFi

22:00 - What's the Creator Economy

32:30 - Where does Web3 fit into the Creator Economy

38:00 - The issue with audience value extraction by creators

46:00 - "It's the [Youtube] algorithm that's the problem, but it's also the game"

48:30 - As a creator, why Robin moved on to build BasedAF

52:30 - How the Metaverse serves new opportunities and reconnects us with lost parts of our own humanity

55:00 - Closing 

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Guest Links  

Learn about BasedAF using this Linktree 

BasedAF on Twitter

Robin Schmidt (SuperMassive) on Twitter

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Not financial or tax advice. This channel is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. Do your own research. All opinions expressed by DeFi Dad and guests are solely their own opinions and do not reflect the opinion of his team at 4RC.

Disclosures: DeFi Dad's team at 4RC are investors in Utiliti.ai, Stader, Push Protocol, Lens, and Utopia. None of these teams pay DeFi Dad to be highlighted in the podcast description. All 4RC investments are listed here on the 4RC website and all of DeFi Dad's personal angel investments are updated on his Linktree regularly.