The Digital Disruption Podcast
Welcome to The Digital Disruption Podcast, the ultimate guide to navigating the digital revolution. Join us as we explore technology's transformative power and its impact on industries, businesses, and society as a whole. In each episode, we dive deep into digital transformation, uncovering the latest trends, strategies, and success stories from industry experts and thought leaders. Whether you’re a business leader, entrepreneur, or simply curious about the future, this podcast is your go-to resource for staying ahead in the digital age.
Episodes
Is your business AI-ready? Join Daoud and Patrick as they unpack AI’s explosive growth, from generative tools to agentic automation. Discover why Shopify’s AI hiring memo sparked debate, how to audit your AI maturity, and why human creativity remains irreplaceable. Essential listening for data-driven marketers in MENA, balancing efficiency with ethics.
In this episode of The Digital Disruption Podcast, join host Patrick and guest Ahmad as they navigate through the evolving landscape of mobile measurement and customer engagement strategies. They kick off with a lively discussion about their upcoming travels and cultural experiences before delving deep into the current challenges and opportunities marketers face in the realms of mobile measurement platforms and customer engagement ...
In this episode of the Digital Disruption Podcast, we sit down with Sejla Vatres, Principal Product Lead at WellX, a digital insurance platform revolutionizing health and wellness through prevention-first strategies. With over a decade of experience across B2B, B2C, and travel tech in Europe and the Middle East, Sejla shares her insights on what true disruption looks like—solving real user problems, not chasing shiny tech trends.
What does it take to run truly effective upper-funnel media campaigns—and how can you avoid wasting your budget on fraudulent or low-quality inventory?
In this episode of the Digital Disruption podcast, Patrick sits down with the two Alexises (Nicholas and Trudell) from Britklik, a niche agency specializing in Google’s enterprise media suite, to explore the ins and outs of upper-funnel programmatic advertising.
The...
Welcome back to another exciting episode of The Digital Disruption Podcast.
In today's episode, we're thrilled to host Louise Rowe, the head of marketing at Mimojo, an innovative startup based in Dubai.
Louise brings an impressive two decades of experience in the UAE and has worked across various sectors, including media, airlines, and loyalty rewards.
She joins us to share valuable insights into her journey at Memoju, a comp...
Welcome to Episode 37 of The Digital Disruption Podcast. I'm your host, Patrick, and joining me today is Tim Ash, a distinguished international speaker, acclaimed author, and business founder with an impressive career in digital marketing.
Tim is the founder of one of the pioneering digital marketing agencies, Site Tuners, with a strong focus on conversion rate optimization, boasting an impressive client roster that includes gi...
Welcome back to The Digital Disruption Podcast!
In Episode 36, our hosts Daoud, Sean Bucher, and Patrick delve into a lively conversation about the shifts and trends disrupting the digital world.
Tune in as Daoud shares his music app migration from Spotify to YouTube Music, recognizing Spotify's role in popularizing end-of-year recaps, much like what they plan for wrapping up digital transformations in 2024.
The hosts also refl...
Welcome to Episode 35 of The Digital Disruption Podcast! Today, our hosts, Patrick, Daoud, and Sean Bucher, dive into the intricate world of digital metrics and their significance in evaluating business success. In this episode, we question the traditional reliance on conversion rates and explore new perspectives on user engagement metrics. From the complexities of sessions and visits in analytics platforms to the ethical conside...
Welcome to Episode 34 of The Digital Disruption Podcast. In this episode, we're diving into the dynamic world of Customer Data Platforms (CDPs) with our expert guest, Faysal Shaarani.
As we explore the impressive advancements in data streaming, with latency measured in mere milliseconds, we also highlight the significance of quick data transfers for business objectives.
Faysal shares insights on strategically aligning CDP inves...
Welcome to Episode 33 of The Digital Disruption Podcast, where your hosts, Daoud, Sean Bucher, and Patrick, dive into the intersection of digital marketing and data analytics.
This episode, inspired by Randy Newberg's podcast on wildlife conservation, explores the importance of data-driven decision-making across various industries.
From leveraging competitor insights and understanding market dynamics to the strategic use of cus...
Welcome to The Digital Disruption Podcast! I’m your host Patrick, joined by my co-host, Daoud, as we delve into the world of Customer Data Platforms (CDPs) with our distinguished guest, Faysal Shaarani. Broadcasting from a comfortably cool setting after a long hot spell, we’re eager to tackle all things customer data on today's episode.
Join us as we uncover key components, functionalities, and industry trends surrounding ...
Welcome to another episode of the "Digital Disruption Podcast."
Today, Patrick and Sean delve into a critical but often overlooked aspect of digital transformation: accessibility. With Dawood absent, the duo takes a thoughtful approach to exploring how organizations can prioritize accessibility, not just as a legal necessity, but as a moral and ethical imperative.
They discuss the importance of compliance w...
Welcome back to another episode of The Digital Disruption Podcast! In Episode 30, our hosts Patrick, Sean Bucher, and Mostafa dive into a variety of topics ranging from customer behaviors and holiday shopping trends to effective marketing strategies for e-commerce and retail.
They discuss the importance of clear policies, such as return policies, and how they impact customer loyalty.
Additionally, the hosts explore chan...
In this episode of the Digital Disruption Podcast, we dive deep into the world of digital marketing with seasoned expert Malaa.
We explore the critical role of customer centricity in building successful brands, the challenges of data management and measurement, and the future of AI in shaping digital experiences.
Get ready to gain valuable insights and practical tips to elevate your digital strategy.
Key Takeaways:
Welcome back to The Digital Disruption Podcast!
Today, the digital marketing landscape faces a plot twist – the death of the third-party cookie has been canceled!
Joining us to navigate this ever-changing world of advertising are Sean Bucher, a veteran in the digital marketing trenches since the dawn of cookies, and Patrick Soch, who will bring his fresh perspective.
Buckle up because we're diving into the implicati...
In this podcast episode, we discuss the recently passed Colorado Artificial Intelligence Act, the first of its kind in the US, which will go into effect in 2026. The law focuses on “high-risk” AI systems that make decisions about areas such as education, employment, finance, and healthcare.
The key players involved are:
- Developers who create the AI systems
- Deployers who use the AI systems in their businesses
Transparen...
In this episode, Mostafa, Patrick, and Ahmad tackle the elusive question of whether an ideal Martech stack exists.
They explore the nuances of Martech tools, emphasizing that while there may not be a universal stack suitable for all, there is an ideal stack for each business depending on its specific needs and objectives.
The discussion delves into the importance of customer engagement, digital experience, and data orchestra...
In this episode, we'll tackle the critical topic of audience segmentation.
We'll cast a line with a relatable fishing analogy, then dive deep into the data you need to catch the perfect audience for your brand.
Patrick will show you how to collect valuable customer insights and transform them into powerful segmentation strategies.
You'll discover the different types of data (including the goldmine of zer...
Join Myself and Patrick as they dive deep into the insights shared at Google’s recent webinar in Dubai. In this episode, they explore the concept of invisible asymptotes and how they impact business growth. Learn about the importance of understanding key metrics like conversion rates and shopping cart abandonment, and discover the power of media mix modeling in driving incremental revenue. Whether you're in retail, ecommerce, o...
In this episode, we unpack Google Analytics' recent news.
While the third-party cookie deprecation has been delayed, it's important to stay ahead of the curve. Learn how to migrate your data from UA to GA4, leverage new features like user-provided data, and prepare for a cookieless future.
Key Takeaways
- Google Analytics Universal Analytics (UA) property data collection has ended, but access to historical data will b...
Popular Podcasts
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.
Listen to 'The Bobby Bones Show' by downloading the daily full replay.