Episode Transcript
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Speaker 1 (00:00):
Yes or no?
Do you believe nicotine is notaddictive?
I believe nicotine is notaddictive.
Yes, congressman, cigarettesand nicotine clearly do not meet
the classic definitions ofaddiction.
I don't believe that nicotinefor our products are addictive.
I believe nicotine is notaddictive.
I believe that nicotine is notaddictive.
I believe that nicotine is notaddictive.
(00:20):
Good morning everyone.
This is Luke Neferatos.
I am your host of the DrugReport podcast.
You can check out thedrugreportorg to see our website
and sign up for ourtwice-weekly newsletter as well,
as you can thank our sponsoringorganizations.
I should thank them, but we canall thank them SAM, smart
Approaches to Marijuana,learnaboutsamorg and the
Foundation for Drug PolicySolutions, ftps, which you can
(00:43):
find at gooddrugpolicyorg.
I've got two things I want totalk about today on today's
podcast.
The first is for those of youwho got our email that came out,
I believe, on Friday orThursday.
Maybe that highlighted an op-edI wrote actually in Aurora,
colorado, which is the citywhere I was raised and it's one
(01:03):
of the most diverse cities,certainly in the state of
Colorado and one of the mostdiverse cities in the country,
and it's a working class city.
It's a lot of people who areworking very, very hard, working
(01:36):
more than 40 hours a week,working multiple jobs, many of
them.
And I wrote the op-ed because Isaw news earlier in the week,
last week, that Philip Morris isgoing to build its first
factory since 1973 in the UnitedStates.
So it's been basically 50 yearssince they have been able to, I
guess, turn enough profit tojustify building another factory
.
And they're going to build thatfactory in Aurora, colorado,
and that factory is going to betasked with meeting the
currently exceeded nationaldemand unmet national demand for
(01:59):
their new nicotine pouchproduct called Zin.
And for those of you who havebeen seeing the popular news
about this, there's a giantshortage of these Zin pouches.
They're basically a new way toconsume nicotine without tobacco
.
It's like a little tiny pillowthat you put between your lip
and your teeth, a lot like Chewin that regard, and that's how
(02:19):
you're consuming nicotine, andthese products are extremely
addictive and obviously they'revery regard.
And that's how you're consumingnicotine, and these products
are extremely addictive andobviously they're very popular,
and so they're coming in flavorsthat are obviously appealing to
youth, all kinds of differentflavors, designed very well,
advertised heavily, as bigtobacco always does, and so
(02:40):
there's so many people that wantthese products that the demand
has exceeded the supply of theseproducts.
There's a shortage, andsomebody described the
experience of looking for moreZin by saying they felt like a
crackhead in one of these newsreports, going from store to
store to store looking for Zinto meet their addiction.
(03:01):
And so clearly they have done avery good job of marketing
these products, making them veryaddictive, and there's a lot of
people already who are addictedto them.
So they're trying to bring thatto Aurora, colorado, the Aurora
City Council, led by formerRepublican Congressman Mike
Coffman.
They gave over $7 million intax incentives for Philip Morris
(03:22):
to build this factory that theyjust announced they're going to
build and they held a hugeevent celebrating this with a
big PR strategy, lots of newsarticles that were pretty much
exclusively one-sidedcelebrating the return of big
tobacco to Colorado, andGovernor Jared Polis was there,
kaufman was there, multipleother people were there toasting
(03:42):
this as if it's just great news.
And you know, knowing thehistory of Philip Morris and
it's, you know it's reallyinteresting.
So I wrote this op-ed Hopefully.
I think many of you haveprobably seen it, but certainly
it'll be in our newslettertomorrow and you can check it
out at the Aurora Sentinel.
You can look up my name, lukeNeferatus, and you'll see the
op-ed.
(04:05):
And I talked about the historyof Philip Morris, the way that
they have relentlessly targetedcommunities of color, vulnerable
, younger demographics, women.
They have obviously profitedfrom addiction and death.
Their products are responsiblefor millions of Americans dying,
millions of people dying acrossthe globe.
The tobacco industry's products, particularly cigarettes, are
(04:26):
responsible for the vastmajority of the world's death,
avoidable deaths and poverty andbasically any kind of awful
statistic in the world of publichealth, and you can almost
always trace it back to tobaccoand the cigarette.
And so the idea that, after wespent almost 100 years getting
this industry under wraps,having a master settlement, all
(04:47):
the things we've tried to do toget this industry out of our
society from wreaking thiscarnage and havoc, the idea that
we'd have a state governor anda city's mayor celebrating them
and rolling out the red carpetfor them to build their first
factory in 50 years, it justfelt like we were going the
(05:07):
wrong direction.
So I talk about all that in theop-ed.
I also talk about the healthharms of what we know so far,
early on, because it's veryearly.
This is a new way to consumenicotine, but the early evidence
is telling us that, yes,they're extremely addictive,
first of all because it'snicotine, an addictive chemical.
(05:28):
Second of all, they have otherhealth harms that impact your
body, your longevity, all kindsof issues, whether it's related,
potentially, to the way you'reconsuming the products in your
mouth, whether it's to do withyour blood pressure other issues
(05:49):
that we're starting to learnabout.
But what researchers have toldus is that they don't even have
a full safety profile on theseproducts because they've got
other additives in them that wedon't really know a lot about.
We don't know the full extentof the harm, which reminds me a
lot of where we were withcigarettes.
You know, 100 years ago, whenthey invented these products, we
(06:11):
didn't know, we unleashed themon the public and then whoops
found out that they were giantkillers.
What are we going to find outwith these nicotine pouches in
10, 20 years, who knows?
Unfortunately, we're unleashingthem on the public and again
going to find out.
So, anyway, op-ed comes out.
It gets some play.
I had no idea the level ofsophistication of Big Tobacco,
(06:35):
even today.
They have hired the best firmsPR firms, lawyers, corporate
counsel, etc.
That are out there and theystill have them.
So my op-ed comes out.
A few days later I find outthat the corporate legal team of
philip morris has demanded thatthe aurora sentinel editorial
(06:58):
board that's, the, the paper forthe city of aurora take down my
op-ed.
And they went through, line byline, my op-ed.
I mean, we're talking aboutthis giant international
corporation.
Their corporate legal team andPR team have the time to go
through my op-ed in Aurora,colorado, line by line,
(07:19):
rebutting it, obfuscating thefacts, just like they've been
doing for the last 75 years.
They're still doing the samethings and thankfully the
editorial board is well aware ofthe history of their tactics to
undermine the truth and theyrefused to take down my
editorial.
But what was interesting, whatcame out of this, was a tactic
(07:40):
that I guess is known tonewsrooms that was not known to
me, which is that Philip Morrislegally split into two legal
entities.
There's Philip MorrisInternational, which is the
entity that's setting up thisfactory, and then there's Philip
Morris Altria, which theybasically say Philip Morris
Altria is the original owner ofthese tobacco brands.
(08:02):
And so now what they do tonewsrooms all over the country
is they say well, people who arewriting negative things about
Philip Morris, they're talkingabout Philip Morris Altria.
This is Philip MorrisInternational, a totally
different entity.
What they don't say is thatboth entities are still very
much in bed together.
Both entities have some form ofownership or influence over the
(08:23):
same tobacco products andbrands, and so there's really a
very you know, it's a very biggray area in terms of what
actually separates these twoentities.
So they basically have usedthis as a tactic to stop
negative publicity about theirhorrible brands that are hurting
so many people and killing somany people around the world.
(08:44):
And so I, you know, I wrote thisop-ed trying to just defend a
city where I grew up, and I kindof kicked over this hornet's
nest of an industry vehiclethat's been in motion for a
really long time, that tries toobfuscate the truth and shut
down dissent, and I just refusedto be shut down.
We at SAM refused to be shutdown.
We're going to speak the truthto big tobacco, big marijuana
(09:05):
and all of these addictionindustries, and we are not going
to be silent and all of theseaddiction industries, and we are
not going to be silent.
And in fact, even just before Irecorded this podcast, I
received a phone call from oneof the top PR firms in Colorado
that disclosed they had beenretained by Philip Morris
International and they werecalling on me to adjust or take
down my op-ed.
So there you go.
You have an industry thatliterally works night and day
(09:28):
and hires people to shut downdissenting voices and when the
truth comes out.
So that's why we do what we doat SAM.
That actually reallycrystallized it for me, and
that's why we are fightingagainst this commercialization
of marijuana, because if themarijuana industry becomes
anything like what big tobaccohas become like and they're well
on their way to that then wecan expect this kind of
(09:49):
sophistication that isattempting to stop the truth
from coming out, to fund bogusstudies, to hire amazing legal
firm law firms that will totallyspin yarns around what is
actually true and accurate andto try to hide their guilt for
(10:10):
the lives that they are harming.
So that, I think, is just agreat case study for why we're
doing what we're doing at SAMand the Foundation for Drug
Policy Solutions.
And so we're going to continueto speak up about this growing
ZIN issue, because we'restarting to see more and more
problems related to this, and itreally seems to be like the
resurgence of big tobacco, withmarijuana products on one hand,
(10:32):
and these new kind of smokelessnicotine products on the other
hand, and it's interestingbecause they're now trying to
call themselves harm reduction.
These products are harmreduction because they're not
smoked, so you don't have thecarcinogenic effects associated
with that.
Well, I think the jury's stillout on what carcinogens might be
in the additives that they'reputting in these nicotine
pouches.
Nicotine alone is not good foryou, obviously, and so you know
(10:57):
how much harm reduction is there, I think, is an open question.
Second question is just becausethis industry may be quote
unquote, reducing the harmsassociated with their products
doesn't make it a good industry.
Doesn't make these products anybetter for you.
Maybe they don't have smoke andcause carcinogens, but they're
still addicting you and makingyou beholden to this industry
(11:18):
that then wants to push you intotheir other product categories.
And what is that going to looklike?
And I think that's a questionwe have to ask, and we should
also now look at this model andhow it relates to big marijuana,
and how are they going tofollow in their big brother
tobacco's footsteps?
Are they going to also push forthis quote-unquote, smoke-free
(11:39):
future, their harm reductioncompanies, like what Altria says
about themselves?
Because right now there's somany people that consume
marijuana by smoking it, but arethey going to push for these
vaping products, which obviouslythey are, but are they going to
try to prioritize that?
Are they going to push theedibles, these concentrates and
other such things?
And what is that going to looklike for the future of drug use?
(12:01):
And I think we're going to seea combination of these
strategies, a combination ofthese products, and then you
start to look at well, this isan addiction for profit, drug
dealing model, and the drugdealing is being done by giant
corporations this time around,and they'll say well, look,
we're doing such a great job andwhy don't we legalize all these
(12:26):
other drug substances that areout there Cocaine next and what
else after that?
Because they are building aglobal supply chain model, a PR
infrastructure, a legalinfrastructure that allows them
to do this and get away with it,harming millions of lives in
the process, addicting peopleand making them beholden to
their companies in the process.
At some point, we have to stopthat, and so that's where we, as
(12:49):
the SAM and the Foundation forDrug Policy Solutions, are going
to continue to step in andspeak up and stop them from
pulling this off.
And it's just so interesting howyou look at how they're using
harm reduction now the tobaccoindustry in addition to the
marijuana industry.
And it all starts from thismodel of medicine.
You know, that's how they gotmarijuana legalized.
(13:10):
That's how cigarettes startedgetting normalized.
Was they paid doctors tonormalize their products by
saying that they're medicallyuseful?
And so there's been really ajury rigging of the medical
institutions we have in thiscountry, which obviously, I
think contributes to the lack offaith that Americans have in
the medical institutions in thiscountry right now, and I think
(13:32):
we need to have thatconversation as well.
But we should not let bigtobacco and big marijuana start
dictating to us what medicine is, what harm reduction is and
what's actually good for you.
I think that's going to bereally critical.
So that's kind of the lessonslearned over the last week from
big tobacco and how this is nowgoing to be bleeding over into
big marijuana.
(13:53):
If you haven't read my op-ed,please do.
It'll be in our drug reportnewsletter tomorrow.
You can also look at it at theAurora Sentinel.
Thank you.
Drug Report newsletter tomorrow.
You can also look at it at theAurora Sentinel.
Thank you, I hope you have anabsolutely wonderful rest of
your week and please check outour obviously all of our
websites that I've mentioned.
Give us a review on whateverpodcast site you're listening to
this on, please.
(14:13):
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Share this with your friends.
Share this out there and, bythe way, hope you like the new
graphic that we have for thepodcast.
I thought that was pretty cool.
Have a great week everyone.