Episode Transcript
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Speaker 1 (00:01):
Welcome to the
Elevate Media Podcast with your
host, chris Anderson.
In this show, chris and hisguests will share their
knowledge and experience on howto go from zero to successful
entrepreneur.
They have built theirbusinesses from scratch and are
now ready to give back to thosewho are just starting.
Let's get ready to learn, growand elevate our businesses.
And now your host, chrisAnderson.
Speaker 2 (00:24):
Welcome back to
another recording of the Elevate
Media Podcast.
I'm Chris Anderson, your host,and I got to start off by saying
I'm super excited.
Everybody, if you're watchingthis on YouTube I hope you are
You're going to see we'refinally in our new content
studio that we've been workingon tirelessly here recently.
So it's our first episode inthe new space.
(00:45):
So super excited to have ourguest on today.
We're going to be talking abouthis journey and just the ups
and downs of entrepreneurshipand how he overcame and how
faith is a big part of hisjourney and family, and so super
excited to have our guest ontoday.
We're going to be diving intoall sorts of stuff.
He's been in private marketsfor 25 years, done a lot of
great stuff.
I won't get too deep into hisbio.
(01:08):
We'll have that for you linkedin the show notes, but super
excited to have Jeremy Hill onthe show today.
Jeremy, welcome to ElevateMedia Podcast.
Speaker 3 (01:17):
Mr Anderson Excited
to be here.
Dude, the new studio looksfantastic, man.
Congratulations, I appreciatethat.
Speaker 2 (01:24):
I love you.
Open with Mr Anderson.
I was just talking to someonethe other day when I was in
middle school I had a substituteteacher this is a rabbit hole
guy, sorry A substitute teachertaking attendance.
He goes, mr Anderson.
I was like dude, what are you?
Who are you?
What are you talking about?
He looked at me weird.
I was like you've never seenMatrix.
(01:46):
What are you?
Who are you?
What are you talking about?
And he's like looked at meweird.
I was like he's like you'venever seen matrix, have you?
And I was like nope, he's like,ah, okay.
So that was really weird.
I was like yep, uh, he's like,and he explained it.
But yeah, that's cool.
So now I get the reference I'veseen the matrix.
Speaker 3 (01:58):
Uh, but we can
continue the conversation then,
okay.
Speaker 2 (02:02):
Exactly.
So yeah, back to something.
So yeah, man, I'm super excited.
What to dive right into it?
Private markets, working in theprivate market.
For people who might not knowwhat that means because you've
had 25 years experience in that,what is working in the private
(02:23):
markets?
Speaker 3 (02:24):
Well, I mean, think
about stuff that's not
traditional stocks and bondsright Head over.
Tackle, you know, stocks andbonds and public markets and
public equities in that kind ofworld.
Think about the opposite ofthat.
And so private markets,historically over the last 30
years has been everything from,from you know, non-traded real
estate to private equity, tosmall businesses, to rich guys
(02:48):
at the golf club putting a dealtogether to buy an apartment
building or a small business orloan somebody money or that kind
of thing.
So just think about it as theopposite of what traditional
level thinking, investing andsuch is.
And so that's now exploded overthe last 15 or 20 years to not
only include private equity andprivate debt and real estate,
(03:09):
but now it includes crypto androyalty finance and NFTs and
thousands of different, justulterior alternative sources of
capital are kind of making upwhat's known, I guess, on a
macro level, as the privatemarket.
Speaker 2 (03:26):
Okay, now, within
this, and is that something like
, for example, like if we werelooking for investors into
Elevate, is that somethingthat's like private market or is
that something completelydifferent?
Just like, as far as like angelinvestors go, versus private
market?
Speaker 3 (03:40):
Well, I mean I would
consider a lot of the angel
investors private marketinvestors, because Elevate as a
whole is not a public entity, apublicly traded company, and so
when you are looking for capitalto grow Elevate or me to grow
JV Capital or to do one thing oranother, I'm not going to
traditional public markets foraccess to capital, I'm going to
private markets.
Speaker 2 (04:00):
And that private
market could be a fund, a group
of investors, an old rich guy,an angel investor, your neighbor
, your brother-in-law, you knowwhatever whatever that happens
to be Right, yeah, so with that,how does that kind of because
we've considered it a little bit, we've looked at, you know, sba
loans, we've looked atinvestors, what is that it can
kind of look like for a businessas far as structuring that kind
(04:22):
of quote unquote deal, thatcontract, with maybe one or two
investors?
Do they get like equity in thecompany?
I mean, I'm sure there'smultiple ways to set it up, but
what's kind of the average ornormal way you see someone
coming on to invest.
I'm going to give you yourbusiness money because we see
the value, but we want this inreturn, kind of thing I mean,
the simplest thing is is thatthere is there is no set way of
(04:44):
doing things.
Speaker 3 (04:44):
How should I elevate
and raise money?
You can do it a thousanddifferent ways, right?
Yeah, it's really what isimportant.
It is to you, your partners,where it is that you're going
with the business, what kind ofpart you want, what kind of
money you're looking for.
A number of those things Intheir most simplistic forms,
you're really either raisingdebt or selling equity, like
(05:05):
kind of one or the other Nowthere's a thousand different
flavors of vanilla ice cream ineach one of those buckets but
the reality is is you're eitherborrowing money that says great,
hey, chris, I want to borrow ahundred bucks and I'm going to
pay an X percent interest untilI pay that a hundred bucks back,
and here's what I'm going to dowith it, right?
Or hey, chris invest a hundredbucks and for for doing so, I'm
(05:28):
going to give you 20% of mybusiness.
You know, whatever that isRight, it's kind of one facet or
another, and then in there it'sreally.
You know negotiating what'simportant to you.
You know what kind of partnerit is that you want what you
know.
Are they bringing anything moreto the table than just money?
Right Cause, if you know, oneof the things that we have in
our business is that if, for us,when we're investing in you
know Joe's, you know software,business or whatever, whatever
(05:48):
the company happens to do, Ifthe only thing that we bring to
the table is money, I shouldn'tgive it and you shouldn't take
it.
Right Like there needs to besomething additionally accretive
by way of my involvement in thebusiness that helps you get to
your point faster.
Going to be faster, and I thinkthat's what entrepreneurs and
small businesses should looklike.
Is that, if I want to go growmy business and I need a hundred
(06:09):
grand or a million bucks orfive million bucks or whatever
the number is right.
What does that look like?
And who's on the other side ofit?
And are you just looking formoney or are you looking for
somebody that can maybe makeintroductions or that can maybe
help you put a board together,can maybe solve some you haven't
encountered yet.
No, no, no, no.
You need to think about thosethings before you decide.
Hey, man, I just need fivemillion bucks and leave me alone
(06:31):
, right?
Speaker 2 (06:32):
yeah, that's an
interesting point because, like,
that's something I didn't thinkabout, like because we, like I
said, had considered, you know,even you know a quarter of a mil
or or something like that asfar as investments, but like the
investor bringing more valuefor whatever they're getting in
return, I didn't, you know, evenkind of think about that.
(06:52):
Like I said, we're early, earlyon this thought, um, but that's
a good point like what do theybring instead of just giving you
money?
How are they going to help itkind of, I guess, grow, almost
like they have more, more weightin the game, I guess.
Speaker 3 (07:07):
Yeah, I mean, if it's
always just about money,
somebody always has more money.
Somebody is always taller,richer, better looking.
You know whatever that wants tobe Right.
Somebody's money is alwayscheaper than mine, and so it
can't be just about money.
You know, for you from a studioside of things, hey, we want to
grow this media and publishingbrand.
I want to look at an investorthat comes in that by way of
(07:30):
their money.
They're also going toaccelerate us getting the next
50 podcasts.
They're going to accelerate usbecause they have a distribution
platform and technology thatwill grow my audience from X to
Y.
Speaker 2 (07:42):
That's something
beyond just dough because
somebody's got more dough rightyeah, absolutely, because that's
a good point, because, like,because we do the video podcast
production, we do brand storyproduction and then we do event
production or event productionsas well, and so it's like, okay,
maybe it's someone who has themoney but also has events or
knows people do those events, orthat's a good thing to think
(08:04):
about for sure.
So if we were to find thosepeople or connect with those
types of people, what's the bestway to structure that kind of
proposal to show the value ofthe company is worth them
investing in monetarily and withtheir time and energy as well?
Speaker 3 (08:21):
You know, all of it
is is figuring out a way to take
what it is that you're doingwith your business and
articulate it in a fashionenough that is compelling for
somebody else to want to beinvolved.
Okay, yep, I think you knowthere.
There's that old saying as, asyou know, you ask somebody for
money, you get advice, and ifyou ask somebody for advice, you
might get some money.
You know that kind of thing,you know.
Oftentimes, when you go and Iand you're going to pitch, hey,
(08:44):
chris, I got a deal for you andcall today, don't delay, you
know all this other kind ofstuff Right.
The thing is that you get is alot of advice and you know
rather a lot of times shapingwhat it is that you're raising
capital is looking at.
Hey, we're really trying togrow this platform and here's
what it is that we're thinking.
Here's what it is, that we thinkwe need and here's what we
think we're going to do with it,and the business is going to go
from A to B to C because ofthose kinds of things.
(09:04):
You guys have built a big mediabusiness.
Here's what it is that we'retrying to do with ours.
Is there anything it is thatyou see in our plan right now?
It is that I should avoid, orthat I should pour gas on, right
Asking for that kind of advice,right, having the guy get
(09:25):
involved, be kind of emotionallyconnected to the story of what
it is that you're trying to do,either with your media business
or my investment business orJoe's software business or
whatever people are trying to doright, and that emotional
connection to what it is thatyou're doing may either engender
better quality advice or it mayengender, you know, here's what
it is that I think you shoulddo, chris.
And oh, by the way, I want youto talk to a friend of mine,
john, because here's what it isthat he does on XYZ that might
be able to help.
(09:46):
Right Now I have an advocatefor what it is that I'm doing
that's putting me on.
That may be either a client, acustomer, an investor, a partner
, a friend, something that isthere, and I find that that is
better than just hey, give memoney and I promise I won't
screw it up.
Speaker 2 (10:02):
Yeah, right, I think
that's a great relationship to
kind of build with thoseinvolved, because then you're
all kind of it's not just kindof a here, it is, like you said,
good luck type of thing.
It's like, you know, I think,shark Tank, almost like they
come in, they invest and thenthey're also going to guide or
they're going to open upnetworks and things of that
(10:24):
nature.
That's the pitch.
Anyways, we'll see, right, yeah, that's awesome.
Speaker 3 (10:29):
So for you, though,
like um, you know you grew up in
texas, right I was born andraised west texas and so I grew
up born and raised in lubbock,and so it's one of those places
that, if you forget your name,you just look down at your belt
it's probably your belt buckleon the front of the back
somewhere.
Either way right.
Speaker 2 (10:47):
Yeah.
So you know, Little Jeremy, didyou ever think you're going to
get in a private market?
Dude, what did Little Jeremywant to do back then?
Speaker 3 (11:12):
Little Jeremy I'm
sure through you know varying
stages of being Little.
Jeremy probably wanted to be asoccer player or a fireman or
something cool, right, you know.
Um, as I got older, I actuallywanted to be a doctor, um, and I
loved math, science, you knowall things kind of biology I
love Jacques Cousteau andNational Geographic and just
lying about shit, I just lovedit, yeah, um, and then when I
was growing up too, I don't knowif I actually wanted to be a
doctor, but I remember growingup and every time I was with my
mom or with my grandparents andand we were out to lunch after
(11:32):
church, or we were at thecountry club, or we went to play
golf, or we went to play tennis, or we went to just do whatever
it is that you do growing up.
I like have these vivid memoriesas a child it is of of being
with my grandfather.
My grandfather would be like oh,you know, you see so and so
over there, that's, that's youknow, john whatever it is, he's
a doctor or, um, you know you'reout and you know we'd always
(11:54):
drive after sunday church andwe'd go to the cadillac
dealership because that's whatgrandparents do.
And then we, you know, driveout and look at houses on the
country club and I'll see thathouse over there.
That's, that's Dr So-and-so'shouse.
You see that over there.
Oh yeah, that's his daughter.
Oh, you remember that girl youwere playing tennis with.
That's Dr So-and-so's daughter.
And I was just like I don'tknow if I necessarily wanted to
be a doctor, but I wanted.
(12:15):
I wanted to to have a nicehouse and a nice car and a
pretty wife and have influencein the community and be
respected in those kinds ofthings.
And when I was growing up, thatwas the doctor and I was like,
(12:36):
well, I guess I want to be adoctor dude, yeah, doctor, all
the school and bullshit andinsurance and all right?
no, not at all.
But I did want that stuff andso I went to university and with
the intent it is, and goingpre-med and ended up dropping
out between my junior and senioryear.
My wife and a few years laterstarted a business and I guess
(13:00):
have desperately trying to beimportant and well-respected and
trying to make a dent for thosepeople around me since.
Speaker 2 (13:07):
Yeah, that's cool.
Now you mentioned spending timewith your mom and your
grandparents and it sounds likeyour grandfather was a big piece
to your upbringing.
Speaker 3 (13:18):
A little bit, yeah he
was a cool dude.
Yeah, what's that?
This painting in my office wasin in his.
He had an architecture andengineering firm in the state of
texas that did stuff all overand, uh, that painting was in
his office since the 40s.
And so I remember growing upwith growing up with that, where
(13:38):
every time I'd go to his officeat whatever it is a kid you
know um, and play around on allthe little sketching tables and
stuff like that, that was wasalways behind him, and so, uh,
for some reason, I guess that'sbehind me now.
Speaker 2 (13:49):
So that's awesome,
yeah.
So how did?
How did he impact you?
Uh, you know into who you aretoday.
Speaker 3 (13:57):
You know he was a
different generation, then you
know, you know the thegeneration today is.
You know we're in.
You know, uh, you know you knowthe the generation today is.
You know, wearing.
You know, uh, you know, jordansand basketball shorts and
beavis and butthead t-shirts.
You know, trying to be a leaderand an influencer and you're
like dude fucking, just brushyour hair please, right, right.
And that generation then youknow it was.
(14:19):
You know there was a.
There was a different level ofbeing, um, a gentleman and being
well-spoken and being educatedand being well-read and having
manners and being polite, andwe've gone through a different
time now to where, um, thosethings necessarily aren't
(14:40):
frowned upon, but they are notlauded, applauded and rewarded
like they should be right, um, Ithink that's one um, you know
that generation worked hard,they took care of their family,
they dressed well, they spokewell, they were respected, they
had a good degree of friends.
You know, I'm sure that therewas all sorts of crap going on
(15:00):
at the time, right, certainlynot romanticizing it, but it was
.
It was a different generation,and so he had a really good
impact on me, um, as just kindof a standup guy in the
community.
Right, he, he worked hard, healways, you know, spoke well of
my grandmother.
He always feel like it is thathe did his best to teach and to
(15:20):
love and to lead his kids.
Um, my father passed away when Iwas really young and my parents
got divorced when I was two.
I met my dad when I was 12.
He died when I was 20.
And so my father, if you will,when I was growing up, was my
grandfather.
And so when when I was young,you know, my grandfather wore a
suit and tie seven days a week.
(15:41):
So I like to dress like.
I have a disproportional amountof suits and ties than a normal
human being, so to average, andgrew up listening to Frank
Sinatra and Perry Cullen andMartin and Palenka and this kind
of thing.
So when I started dating mywife, she's like dude, how old
are you?
I'm hanging out with myparents' friends, what's going
on?
But he was a really good manand just one of my favorite
(16:07):
people.
Speaker 2 (16:07):
So that's awesome,
that's really cool and it's so
the crazy thing is.
So I feel like we have a lot incommon.
Um, you know you have a coupleyears on me, um, but I'm just, I
love Frank Sinatra.
I love that.
I think, um, like I would dressin a suit every day if it was
not so now, if it was not sooutside the norm, like I just
(16:32):
love that.
I love that aesthetic.
I'm trying to teach my boys alittle bit of it with their
young.
So, frank's having FrankSinatra play, having Perry Como
having who'd we just listen tothe other day?
Dean Martin.
Speaker 3 (16:47):
Yeah.
Speaker 2 (16:48):
Yep, Yep, Yep.
So, uh, just old soul, I justfeel like that was my time and,
uh, I wish, I wish the suits, Iwish that stuff would come back.
I love wearing my grandma.
Uh was a big part of my lifeand you know she would say that
you're not wearing a suit if youdon't have a vest.
And so, like I love the threepiece, you know, having a vest
(17:11):
and suit when when I'm wearingit.
And, yeah, I wish, I wish we'dgo back to that time where
dressing nice was the norm,Cause I don't, I think people
took more pride in themselvesand how they looked and how they
, you know, felt and werehealthy, you know.
Speaker 3 (17:26):
Well, well, you, you,
plain and simple.
Do I mean it when you it's it'snot a, it's not a costume,
right?
But if I am, if I'm gonna go tothe gym, I'm wearing gym
clothes, right, wearing a suitto the gym right people seem to
have forgotten that, though.
When they're working or doingbusiness like it's like I'm in
(17:48):
Arizona, it's, it's, you know,90 degrees in a couple of months
it's going to be 115, right,like when he's rocking out a
three piece wool suit at onebrother, it's hot take pride in
the way it is that you dress.
And the reality is when, whenyou have a good shave and you
have a good haircut and you havea nice watch and you're taking
(18:10):
pride in your appearance andthat kind of thing, your mental
game is different than how it isthat you show up to work,
whether that's a meeting,whether that's an interview
podcast, getting to know eachother this way, or whether it's
just your own like discipline ofthe day of working.
When I'm in a mode it is, andtaking pride in the way it is,
that I do, you simply just showup better.
(18:31):
Yeah, you just do, and so I Icompliment you for that thinking
and and encourage you to a daya week maybe rock it out and
dress it up.
Speaker 2 (18:43):
So yeah, I love that.
No, I'd like that challenge forsure.
So and we, and we just got amaybe that's what we just got a
new, it's called 1933 lounge.
It's like, um, it's got a coololder aesthetic to it, um type
thing, and maybe, uh, maybe theday may I'll go network there
and take that, take that time,cause it's got that cool old
kind of feel that I really like.
Speaker 3 (19:04):
So waiting for my
invitation.
Speaker 2 (19:05):
That's right, there
we go All right, yeah, and it's
brand new one, so it's not farfrom here.
So that's, that's cool.
Um, you know, through your youyou talk about me and your wife,
right?
Um, what was that like?
Because you're going for adoctor, becoming a doctor, you
dropped out, you had.
You know?
(19:26):
um, Christineine, right, Ibelieve was her name yeah,
that's right, how, how was thatrelationship going, with you
dropping out, starting abusiness, like because I, you
know, I quit my job, tried tostart a business shortly after
getting married to my wife.
So, like, what did that looklike for you, um, and her and
that and that, because it's noteasy, um, so, yeah, how did what
(19:47):
that kind of look like with youguys?
Speaker 3 (19:49):
Yeah, so we, we met
between my junior and senior
year university and then we'remarried.
We met and married in about 18months.
And so the minute it is that Iconvinced her, like I told her I
was going to be rich and famousand good looking, and like,
stick with me, baby, it's goingto be great and the minute that
she was dumb enough to believeme, I was like, really lock it
(20:11):
down, do it before she changesher mind.
Yeah and uh.
So we have our 29th weddinganniversary coming up here
congrats it's pretty awesome, um, you know, going through those,
those you know kind of changesand just you know it's maturing
and growing up because I mean,like I've spent more of my life
(20:32):
with my wife than without herand her the same right.
So there's very there's fewmemories that I have that don't
include her.
And you know, going back tothat time, to where it is, we're
kind of transitioning throughschool and what do you want to
be when you grow up and how, howam I going to know I'm getting
married and how am I going totake care of this woman and
eventually a family?
Speaker 1 (20:52):
and you know, make
sure it is that you know.
Speaker 3 (20:56):
You know she
continues to feel good about her
decision and that you know herparents are, you know, are like
OK, you didn't marry someschmuck and you know my right,
I'm going crazy because Idropped out of school and the
reality is is that we screwed itup a lot.
Yeah, you know, you're young andyou're dumb and you're broke
and you don't have a ton ofleadership, you know, from
(21:18):
either side of the family.
So, like dude, what did youthink was going to happen?
Like you know, do you thinkyou're just going to keep?
No, it's, you're figuring itout as you're growing and you're
maturing, and so there's a lotof things that I did wrong, that
we could have done better.
I think the biggest thing it isfor us, as we were figuring out
(21:39):
what to do with business andfiguring out where we wanted to
live and how we wanted to liveand who we wanted to be, and
that kind kind of a thing, isthat we just, we just simply
always came back and chose eachother right Is that it didn't
matter if I was a doctor or aditch digger, a plumber, a
bartender, whatever it is.
My wife chose me and the samething it is for me, right?
(22:00):
Is that I didn't know or carereally where I was going to be,
what I was going to do, Stilltrying to figure out what Jeremy
was going to be, when you knowhe was old and wise and all that
other bullshit, Right, butwhatever it was going to look
like, I wanted her beside me andI think those were the things
it is that we found that weremost important, regardless of
(22:21):
you know how long it took us tofigure the other things out.
Speaker 2 (22:25):
Yeah, what would you
say, would was your or would be
your biggest piece of advice forsomeone starting out who's
married, maybe just got married,they're trying to start a
business, cause it's.
You know, it's a rocky road,it's up and down, it's a
rollercoaster to keep thatrelationship healthy.
Um, along that kind ofrollercoaster of
entrepreneurship.
Speaker 3 (22:44):
Yeah, um, throw
balance out the window.
Everybody, everybody's like.
Speaker 2 (22:48):
you have to find
balance that's the dumbest thing
in my heart.
Harmony is the luckiest.
Speaker 3 (22:54):
Yeah, that's some
instagram bullshit, right, yeah,
throw, throw that out.
The you're going to be out ofbalance and it's okay.
Um, the thing it is that Iwould tell you is to to
over-communicate with yourspouse, right Like about things,
and then make sure it is thatyou guys are having some time,
(23:14):
right Like you can work sevendays a week so long like I
pretty much work seven days aweek.
I don't work Sundays very often, but I definitely work
Saturdays and I and I work allthrough the week.
But I try to make sure it isthat that my wife and I get just
a one-on-one lunch together fora couple of hours during the
week.
It is to just be with eachother.
We get at least an hour or twoat the end of the night.
(23:36):
It is to just kind of sit downand hold hands and just, you
know, talk or listen to music orhave a glass of wine or do
whatever.
It is to just kind of, you know, decompress and just have a
little bit of time to reconnectwith each other.
And it doesn't always happenthat we're not always perfect,
but we're conscious of thosethings, and so a lot of times
too, it is that I would tell youthat do not get disillusioned
(23:59):
that the job or the business ismore important than your wife.
The reality is and nobody'sgoing to like to hear this,
brother, it's just a fucking job.
It's just a job.
And and the reality is, youwill have a bigger impact on on
your community, on your life, onyour children, on your wife and
(24:21):
that kind of thing, when youmake your wife a priority and
not your job, right.
So the job is important, thebusiness is important.
Speaker 1 (24:27):
Making money getting
ahead being successful, doing
all those kinds of things.
Speaker 3 (24:30):
Yes, it is hugely
important, but it is not more
important than sacrificing yourwife and your kids, your
integrity, your character, yourfamily, your legacy and those
kind of things along the wayyour health, yeah, not your
health, another for sure.
Speaker 2 (24:43):
Yeah, that's good.
I love that, yeah, because,like, from my perspective, like
it's kind of like you know, god,my health, like me and my
health I know that soundsselfish, but like if I get sick
and can't help around, likeeverything else crumbles.
So like god, myself, care,health, right, close, and the
next would be my wife andthey're almost kind of like even
, and it would be the kids, andthen it's business, and then
(25:05):
it's kind of trickles down fromthere.
So, and I know, I think youknow, faith is a big part of
your journey, right.
So how is that?
How does that play a role foryou?
I know kind of how it does forme, but how does that play a
role for you through these yearsof building business and doing
all this?
Speaker 3 (25:22):
You know, I think you
know, just like your
relationship with your spouseand just like you know, the time
and tenure in your businessgoes through seasons.
You know, for a lot of peopleme included is my relationship
with God has gone through thesame things.
There's been times to whereit's been spring, summer, winter
, fall, right.
There's been times where it isthat you know Game of Thrones,
(25:43):
winter is coming.
You know to where it's justcold.
There's times where you'refeeling really in flow.
For the last probably two tothree years, like my, spiritual
life's been really really good,you know, and there's been times
over history it is with my wifeand I that it's been better.
There's been times that it'sbeen distant.
(26:04):
I don't think, you know, peopleget confused with the fact that
is that just because you showup and go to church every Sunday
means you have a goodrelationship with God.
Right, church is full of themost hypocritical people in the
world.
Right, most hypocritical andjudgmental people in the world
and some of the best people itis that I know that have the
strongest relationship it iswith their father.
Don't go to church on Sundays.
Speaker 2 (26:25):
Right.
Speaker 3 (26:25):
I mean, we grew up in
Texas and these farmers, you
know, spend, you know, six,seven days a week on a tractor
by themselves for 10 hours a day.
Who do you think they're talkingto?
Yep?
So, um, for me, constantlymaking sure it is that I am, I'm
getting fed, that I am learningthat I'm making sure that my
alignment is good because it'sreally it is it's up to me to
(26:50):
care for, to lead to love, toprovide for my wife and my
children.
And so if I'm not doing so, andif I'm not in alignment and I'm
not working on my relationshipit is with God, then how can I
expect to feed and to lead them?
And so, um, I've definitelybecome more aware of that, more
(27:11):
conscious of that, and I'mspending time there making sure
it is that my soul's fed so Ican take care of my family
that's awesome yeah, it's soimportant?
Speaker 2 (27:19):
yeah, because you
can't, right, you can't fill
someone up with an empty cup,right?
You can't pour out anything ifyou're empty, and I think that
plays with health, um, with yourspiritual life and and your
relationships too.
So, and it sounds like that's abig piece for you is like
wanting to kind of have a legacy, mentorship type thing or, uh.
So with your business, um,let's talk about that.
(27:41):
You started your own business,right?
Uh, jb capital, if I'm notmistaken.
So, entrepreneurs, you knowwe're solving problems.
What is, like the big problemyou're passionate about solving?
That led you to starting JBCapital.
Speaker 3 (27:57):
You know it's funny,
man, I've had a bunch of
introspection on this latelybecause there's some new
opportunities that are cominginto my life that it's kind of,
you know, causing me to kind ofreflect back and get more of a
picture of you know what am Isupposed to do in this world, or
you know what am I supposed tomake.
And I think ultimately, the coreof it is to feel like it is
(28:19):
that I'm paying attention,uplifting and breathing life
into those people that areeither underrepresented or not
being helped.
And that kind of manifested inmy business with JB Capital 20,
almost five years ago, is that Iwas finding that there was this
group of people that is thatwere small businesses.
Right, it was either you knowmom and dad with a you know 20
(28:40):
trucks and you know anelectrician or something like
that, a guy that had juststarted a software business or
whatever it was.
There was this growing,burgeoning group of people.
It is that we're kind of pastthat friends and family, mom and
dad would jump around and raisemoney, but they really weren't
yet to a point to where largeinstitutional smart money could
(29:00):
actually afford to pay attentionto them, cause if Chris and
Jeremy didn't need to borrow 50or 80 or a hundred or 200
million.
We needed to borrow three orfour or five.
That was such a weird check thatyou know three, four five
million bucks in the in thecommunity for the local rich guy
to do by himself.
Dude, that's a big chunk ofdough.
But yeah, a million dollars foranybody with any institutional
money.
They don't give a shit, theydon't care like right dollars is
(29:21):
like the christmas party budget.
Yeah and so for those companiesthat were there, like who helped
them.
And so we got really good atsolving those problems, because
I found that there was this biggroup of people that is that
just were kind of left to fendfor themselves.
And so that's really been thethesis of what JD Capital has
(29:43):
been for 25 years, is thatsolving problems and kind of
acting as a guide, you know, amentor, a leader, somebody to
kind of coach them through thisprocess of how to understand
what types of capital it is thatthere are, making sure that
you're making the good decisions, bringing on the right types of
partner, and understanding thatkind of underneath of things by
(30:05):
what those contracts andagreements make, to make sure
that they're not getting takenadvantage of and they can access
the capital that they want.
We've done a really good job ofthat, to the tune now in 24 or
five years it's a little bitbetter than $2 billion.
That's manifested now more inwhat it is that we've started
doing with this kind of men'sleadership groups.
(30:26):
It is that we've been doing.
Now that is gaining moreattention than I thought, and so
it's still that same underlyingtenet there of working with and
coaching these men that are,you know, feeling the weight of
life.
Feeling the weight of life,they're feeling the weight and
(30:48):
kind of the gravity of what'sgoing on when you, when you've
got you know, your employeescount on you, and your wife
counts on you, and your, yourkids count on you, and your
community counts on you, and asyour parents are getting older
now, your parents are countingon you and this, this weight,
just gets heavy, brother, and soit's what do you do with that?
And then then, when I or whenyou need something strong to
lean on, where do I go?
Speaker 2 (31:11):
Right.
Speaker 3 (31:12):
And we started
talking about that maybe a year
ago, and the response to it hasbeen something that is that I
did not expect, and so I thinkit is that that, for me, it's
really again going back.
Whether it's a business andsmall business and finance and
this kind of thing, or whetherit's men, it is that are growing
up and struggling with theresponsibilities of life that
(31:34):
just need a little extra oxygenin their life for them to keep
going.
That, I think, for me, is whatit is that we're supposed to be
doing, so that's awesome.
Speaker 2 (31:45):
I love that mission.
That's really cool and I think,yeah, cause heavy is the head
that wears the crown right Forthose business owners and um and
and, like we mentioned earlier,like we're in such a different
time of like what masculinityquote, unquote should look like
and what it really should looklike, and that's I think we've
(32:06):
drifted from that, from what weshould actually be as leaders,
as men, and so I think it's coolwhat you're doing to be able to
lift those men up and guidethem and give them a place to
kind of figure it out together.
It sounds like we're just cool.
Yeah, that's really awesome,and so I mean, right there, it
sounds like you're building thatlegacy.
So, with that, what are some ofthe most important things?
(32:30):
If you're talking to some youngmen today, younger than me, I'm
33.
So you know.
Speaker 3 (32:39):
Good Lord, it's the
food.
Do your parents know you'rehere, good?
Speaker 2 (32:43):
Lord, right, I know
curfews, no, just kidding.
But if we're talking to 18, 20,know 18, 20 year olds, young
men today, about things that aremissing from male leaders or
things that we need to bereminded of, what would you kind
(33:04):
?
Speaker 3 (33:04):
of lay on their
hearts or like put out there for
them to realize, yeah, you knowwhat's?
What's interesting is, what itis that we're seeing now is this
generation of this kind of, youknow, 16 to 24, 25 year olds.
Now, as we're recording this umis really finding masculinity
and kind of the truth ofmasculinity, um being attractive
, right, you know they, theywant to be in the gym,
(33:39):
no-transcript morons, right, youknow a bunch of these guys
running around, you knowdrinking fucking almond milk and
you know trying to fight guyswith a trash can lid and a pool
noodle, you know, like somethingwrong with you.
So I think today, you knowwe're seeing this kind of um,
(34:00):
this, this resurrection, it istowards value.
That is wonderful.
And so, you know, you get guysthat are going to church, not
because it's in vogue or infashion, but it is that they
want that connection, it is,with something bigger than
themselves.
It is that can provide kind oflead and some structure and
guidance in their life wherethey may not have that or get
(34:22):
that either from a dad or anuncle or a grandfather or you
know, somebody strong it is thatthey have.
Right, they're looking at thosethings you're seeing is.
You know, across this too, isthat there's this big return.
It is to americana and smallbusinesses.
You know, when I was, when I wastheir agent coming out, it was
(34:42):
go, go.
You know, get your education,whatever it is.
Try to get into baseball andget your ass to New York or
London to try to go for Goldman,right Goldman or Morgan or
something like that.
Go to one of these big banks,get in there, pay your dues for
five years.
You're going to make a shitloadof money.
You know.
You write your ticket.
My kids are all of college ageright now.
I do not want to go intoHarvard, columbia, yale, any of
(35:03):
these universities.
Oh my gosh.
Yeah, I don't want you atGoldman, I don't want you at any
of these houses, I'd rather youjust, you know, take that, you
and I learned some stuff.
I'll put the money together andlet's go buy a plumbing business
, like there's a turn to thisgeneration.
It is that gives me hope forthis kind of next 25 or 30 years
of what's going to happen inthe States.
I next 25 or 30 years of what'sgoing to happen in the States.
Speaker 2 (35:24):
I'm really bullish
about that.
Yeah, a hundred percent, Iagree, and I think we got to the
point.
You know, I was super, superblessed to have a great family,
great parents, with a dad whoworked so hard, instilled great
values like what we're talkingabout right now, and
grandparents as well, like thatinterest instilled, that that
just worked with their hands,that got stuff done, and so like
(35:48):
that's what I'm trying toinstill in my boys, because we
see so much in culture today ofcomfort, like and there's a
point, I think there's a pointyes, there is some something
good with efficiency and havingthat kind of comfort or like
ease of systems, but there'sstill a time where you just have
to put your head down and just,you know, work through it and
(36:09):
put in the reps or you know, youknow, do the hard things Right.
Still, we can't make everythingeasy?
Speaker 3 (36:17):
No, and it shouldn't
be, because I mean, there's
there's the old saying thatwe've all become very familiar
with over the last four or fiveyears about.
you know, hard times create softmen and soft men create hard
times, right, and that wholecircle, and that's what it is
that we're seeing here.
So true, it shouldn't be soft.
There is nothing good thatcomes without struggle, and so
(36:40):
you know the things it is foryou and your young boys.
I've got two sons and adaughter.
So you know the things it isfor you and your young boys.
I've got, I've got two sons anda daughter, and the thing is it
is that we look at is you wantto celebrate, celebrate and be
proud and wear as a badge ofhonor?
Right, like I am?
(37:01):
I am not going to to get thephysique and the body and the
level of fitness.
It is that I want, unless whenI'm in the gym it actually hurts
.
You leave the gym and I'm notsore.
You're just going through themotions, dude Like, just stay in
bed, right Like.
Don't same thing with yourbusiness.
The same thing in makingdecisions in your friendships,
right Like if there's nothingthere to where it is, that
you're not standing up andhaving a backbone that somebody
can see from the front, you'remissing something.
(37:23):
Brother, you need to have adegree of character there to
where it is, that it isunquestionable and unshakable
about the person and the man andthe beliefs and the standards
it is that you have.
And if I have that and you havethat, then my boys are going to
see that 100%.
Speaker 2 (37:40):
I think it's the
point of, like, people don't
understand, as they try to builda business, that it's going to
hurt, it's going to be hard.
I've heard it, new levels, newdevils so you have to basically
get to the point where you justdeal with that pain in a good
(38:03):
fashion, like it's going everytime you get to a new level.
There's going to be discomfort,it's going to stretch you, it's
going to be like, oh my gosh,now it's these problems and you
just get good to adapting anddealing with those.
But the pain is like, it'salmost like you always have
growing pains as you're growingas a person, physically hurt,
you're going to continually havethat through the whole business
(38:24):
.
You just get better to adaptingto it, or you're being able to
build a team that can helpsupport when, when those things
happen, Um, and that's just life, I think, um, and we, we just
don't want to have the pain, andso people look for releases or
avoidance instead of justdealing with it and getting
stronger.
Uh, and I think, like, insteadof just dealing with it and
getting stronger, and I think,like you said, we're seeing a
(38:45):
resurgence of coming back tolike no, it's going to suck,
it's going to be hard.
I'm going to enjoy the journeyanyways and just deal with it
and, like great, things aregoing to come.
Speaker 3 (38:53):
Yeah, agreed, you
need to wear the struggle as a
badge of honor.
Speaker 2 (38:57):
Yeah, yeah, I think,
because we've been told not to
like oh's not a bad job, like no, like it's, it is like you've
overcome, like you weathered thestorm, agreed, so that's cool.
So you know, I kind of want tofinish with like some rapid fire
questions.
Um, so, uh, this would be good,hopefully recently.
Do you have a favorite book?
Speaker 3 (39:16):
um, that's been super
impactful to you yeah, I've
probably given it out 20 times.
If you haven't read greenlights by matthew mcconaughey
like, yeah, I'll send it to youright after this, it's that
would be awesome fantastic,great book, cool.
Speaker 2 (39:30):
Yeah, I looked at it,
I just haven't pulled the
trigger.
Okay, uh, one habit ordiscipline that keeps you
grounded?
Speaker 3 (39:36):
you know, fitness
journey, right like going to the
gym, right?
Um, that's become more and moreimportant to me, and and
especially the last couple ofyears, and so if I don't go to
the gym today, it feels weird,and so that's usually how I
start my day that's awesome.
Speaker 2 (39:53):
I love that.
And then last one, on this ifeverything was taken away, all
your accolades, all anythingyou've done was stripped away,
and you were going to leave theworld with one thing to remember
you by, or remember of you.
What would that one thing be?
Speaker 3 (40:12):
I want.
I want my beliefs and my dreamsand my struggles and my
challenges and my standards forwhat it is that you know, I hope
you know, my life will leave tolive on through my children,
and so that's extraordinarilyimportant to us and we spend a
(40:35):
ton of time thinking about andand sowing time into those
things so that, god forbid, iftoday is my last day on earth,
it is that you know my kids liveon and do great things.
Speaker 2 (40:46):
Yeah, I love that.
You know the.
I think we're like the oneperson in a in a guy's life that
wants to see them do betterIsn't that in their times?
Like, that's how I look at it.
I'm like I want them to learnand be better than me and do
better than me.
So I love that answer.
Jeremy, this has been great,super awesome conversation.
(41:09):
Really, really have enjoyedthis.
If people want to get connectedwith you, maybe they're at the
point where you're able to helpthem, either through investments
or through that men's group.
Where's the best place for themto connect with you and learn
more or just stay connected withyou?
Speaker 3 (41:22):
Sure.
So anywhere on social, justJeremy B Hill or the Jeremy B
Hill LinkedIn and Instagram ispretty easy.
You can jump on the website oryou can look us up at JB Capital
as well.
Speaker 2 (41:34):
We're pretty easy to
find.
Awesome, well, yeah, everyone,make sure you definitely get
connected, continue to learnfrom Jeremy and, yeah, just if
he if it's the right time.
Yeah, just me.
And yeah, just if he if it'sthe right time.
Uh, yeah, just seek him out,connect with them.
A load of knowledge and valuethere.
So, uh, and then share thisepisode, if you, if you haven't
followed the show, go do thatand then share this with someone
(41:57):
else who is in theirentrepreneurial journey.
I think there's a lot of valuehere because if you do that, we
can help so many more peopletogether and get this to so many
people, more people's eyes andears.
And, yeah, just appreciateeveryone doing that and for
tuning in.
Until next time, continue to goout there, elevate your life,
elevate your brand, and we'lltalk to you later.
Speaker 1 (42:19):
Thank you for
listening to the Elevate Media
Podcast.
Don't forget to subscribe andleave a review.
See you in the next episode.