Gabriel Kaam shares his entrepreneurial journey from web developer to founder of a luxury e-commerce agency serving prestigious brands like Louis Vuitton, Givenchy, and L'Oreal Paris. His specialized approach to helping fashion, beauty, and luxury brands perform better in e-commerce has created a niche that even the largest agencies can't fill.
• Founded agency in 2016 after turning his passion for web development into a career
• Grew exclusively through referrals rather than cold outreach, which rarely works in the luxury sector
• Created a specialized service helping luxury brands create immersive online experiences on enterprise platforms
• Positioned his small agency as an advantage rather than limitation when working with prestigious brands
• Scaled gradually from solo work to interns to freelancers to building a core team
• Found success by focusing on one service rather than trying to do everything
• Built sustainability through retainer relationships rather than one-off projects
• Recommends transparency in pricing when working with luxury clients
• Advises entrepreneurs to start with adjacent markets to luxury before targeting top-tier brands
• Values organic growth over rapid expansion to maintain quality and avoid painful contractions
Check us out online for more episodes about entrepreneurial journeys from zero to success.
This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.
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