The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

So many brilliant women downplay their expertise because they’re terrified of looking braggy, arrogant, or “too much.”

Here’s the truth: hiding your brilliance doesn’t serve anyone - not you, not your clients, and not the people desperately waiting for the transformation you can bring.

What You’ll Learn in This Episode:

• Why staying small and quiet is keeping you invisible (and broke)
• The difference between bragging and owning your ...

Today I’m joined by professional organizer and life coach Tracy Hoth who helps people reclaim calm and clarity in their home, business, and digital world. With more than 16 years of organizing experience, Tracy applies her signature 5-step framework to everything from messy downloads to overloaded calendars - and she believes organization is about creating space to do your best work, not just making things look pretty. 

If you’re si...

Are you hustling to get visible… but still not booking the clients you actually want?

In this episode, I’m breaking down why visibility alone doesn’t work and what to do instead so your efforts actually lead to conversions. From the biggest mistakes I see women making, to the three visibility audit questions I walk my clients through, to how to position your freebie or quiz so it naturally connects to your paid offers… this is a pra...

Do you ever feel like your entire business lives or dies by your last Instagram post?
Like the algorithm is your moody business partner who never pulls their weight?

Here’s the truth: you don’t have to post every single day to grow. In fact, the more you chase visibility on rented land, the more your business stays stuck.

In this episode, I’m calling out the social media trap in 2025, why the old playbook is broken, and what actu...

Still hanging onto the advice to “just charge what you’re worth”?
Here’s the truth: in 2025, buyers don’t care what you’re worth if they don’t trust you’ll deliver.

What You’ll Learn in This Episode:

• Why “charge what you’re worth” falls flat in today’s market
• The 3 things buyers actually look for before they invest
• A real client story that proves clarity beats confidence every time

If you’ve been raising your prices but st...

Today I’m joined by messaging expert and storytelling strategist Kris Jones, who shares how one powerful narrative - rooted in timeless storytelling structure - can transform your brand, boost your confidence, and radically increase conversions.

Kris believes you don’t need 17 different stories or a flashy founder origin tale to attract aligned clients. You just need one clear, compelling story that positions your client as the hero...

In this episode, I’m walking you through the 5 strategic shifts I’m making to scale without relying on social media in Q4 - and how you can do the same.

We’re talking visibility that stacks, offers that don’t need reinventing, and the biggest Q4 traps I’ve seen (and fallen into myself). You’ll also get a taste of what we’ll be mapping out together at The Empire Expansion Event  next month - my free two-day planning experience for si...

Want to get an email in front of my audience? Click here for the details of my sponsored email spots →

Think you need 50,000 subscribers before you can make money from your email list? Nope. Not even close.

Whether you’ve got a few hundred subscribers or a few thousand, you can absolutely start charging for access to your audience right now - without selling your soul or spamming your list.

In this episode, I’m covering:

• How I stru...

Take the quiz I mention in this episode: What Visibility Strategy Matches Your Business Personality?
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In this episode, I’m sharing why quiz funnels aren’t dead - you might just be doing them wrong.

I'm diving into the exact strategy I used to create a quiz that brought in 135 leads in 30 days with an 86% conversion rate (without a single a...

In this episode, I’m sharing what really happened when I unplugged from my life, my clients, my business - and even my own voice - for four days of complete silence. No phone. No talking. No reading. Just me, my nervous system, and a whole lot of uncomfortable stillness.

If you’ve been holding it all together with duct tape and to-do lists, or wondering why your strategy suddenly feels heavy or hollow, this episode is your gentle - ...

If you’ve ever launched something you knew your ideal client wanted - only to hear crickets, this episode is for you.

I’m joined by customer experience strategist Nadine Nethery, who’s here to share how one simple survey can completely change the way you sell. We’re talking about the exact questions to ask, how to get honest answers, and why this is the secret to writing copy that makes your audience feel like you’re reading their m...

In this episode, I’m pulling back the curtain on exactly why your email list might not be growing - even though you’re doing all the things. You’re collaborating, creating content, showing up on stories… and still hearing crickets? I promise, it’s not you but it is time to ditch outdated tactics and recalibrate what growth looks like in 2025.

We’re in a different digital world now. Reels are saturated, trust is low, and your dream c...

In this episode, I’m pulling back the curtain on exactly how I’m planning Q3 inside my business - and spoiler alert: I’m not launching anything new. Instead, I’m focusing on doing fewer things, better. Because just because you can do more… doesn’t mean you should.

After a big season of visibility (Inside the Inbox, turning 40, and launching a quiz funnel), I’m intentionally shifting gears. This quarter is all about conversion, conso...

If you’ve ever created a freebie and wondered why no one’s signing up - this episode is your answer. I’m joined by OG blogger, tech founder, and host of the Blogger Genius podcast, Jillian Leslie, and we’re diving deep into the psychology behind lead magnets that actually convert.

We unpack the 6 buying triggers that make people sign up (and buy), how to stop creating “nice to have” PDFs and start building must have offers, and what...

In this episode, I’m pulling back the curtain on what actually matters after a big list growth moment - whether it’s a summit, bundle, podcast feature, or your own launch. Because here’s the truth:

List growth isn’t the problem. It’s what you do next that matters.

So if you’ve just had a wave of new subscribers join your world, this episode will walk you through the exact nurture strategy I use to turn fresh leads into warm, ready-to...

Today I’m peeling back the curtain on something we don’t talk about enough in online business...

What if the answer isn’t to try harder… but to pause?

If your last launch flopped, your content feels heavy, or you’ve been whispering “maybe I’m just not cut out for this” - this one’s for you.

What You’ll Learn in This Episode:

• Why we don’t talk enough about the in-between seasons of business (& how they impact your mindset)
• What I...

In this episode, I’m joined by email marketing queen Allison Hardy for a behind-the-scenes look at how she grew her email list from 4,000 to over 10,000 subscribers - all by leaning into bundles, using my Bundle Like A Boss dashboard, and getting support inside The Email Growth Club.

No ads. No burnout. No social media hamster wheel.

Just one smart strategy, executed consistently - with massive results.

What You’ll Learn in This Episo...

This week marks a massive milestone - 200 episodes of The Email Growth Show 🎉

And I couldn’t let it pass without sitting down to reflect, rewind, and share what I wish I’d known back at episode one. From the lessons I learned the hard way to the advice I now give my clients inside The Email Growth Club and Headliner Mastermind - this one’s honest, unfiltered, and full of clarity for wherever you are in your business journey.

What Yo...

In this week’s episode, I’m joined by SEO strategist and agency owner Britt Reber to uncover why SEO still deserves a seat at your marketing table - especially if you’re building your business without dancing on reels or throwing cash at ads.

Britt breaks down her 3-part traffic system that’s helping online business owners show up on Google (without needing to spend 10+ hours a week geeking out over keywords). We’re talking simplifi...