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January 3, 2024 19 mins

Buckle up for a journey into the future of marketing with David Clausen of Emphasis Technologies Inc. and Sendlane's CEO Jimmy Kim, on the latest episode of Emphasis Tech Talks. They're breaking down the nitty-gritty of tech-driven strategies that are turning the marketing game on its head. Press play for a dose of wisdom, a sprinkle of wit, and a whole lot of marketing genius here: https://youtu.be/5BrMLL0vc98 #MarketingTech #DigitalMarketing #TechTalk #SmartMarketing #TechRevolution


00:00 – Preview of Episode 00:35 – Introduction to the show and Guest: Jimmy Kim 03:27 – The evolution of Email Marketing 05:21 – Challenges of implementing new technologies 07:30 – The importance of data and ROI 08:32 – Challenges of educating users 11:15 – The role of AI in email marketing 12:58 – The future of email marketing 13:41 – Integration challenges 15:13 – Current challenges in marketing realm 16:17 – Tips for making emails stand out 18:57 – Guest contact details; Closing This show is for business leaders navigating technical challenges to find a competitive advantage and elevate their bottom line! SUBSCRIBE ▶️▶️▶️▶️▶️▶️▶️ 🔗David's LinkedIn: https://www.linkedin.com/in/davidclausen/ 🔗Emphasis Tech Linkedin: https://www.linkedin.com/company/emphasis-technologies-inc/ 🔗Podcast Linkedin: https://www.linkedin.com/company/the-emphasis-tech-talks-podcast-with-host-david-clausen 📘Podcast FB: https://www.facebook.com/profile.php?id=61551225490541 💻Emphasis Technologies Website: https://www.emphasistech.com/ Spotify: https://open.spotify.com/show/7Jeh5fDF2AfK8ZQbCcxeb2 More about Emphasis Tech: We help businesses of all types and sizes make the best use of the available technologies. With our experience and expertise, we can help you identify your technical strengths and weaknesses and build out a plan that will position your company for success.

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