The End in Mind: Personal Development For Entrepreneurs
When it comes to personal development we can always be improving who we are. My journey started by working backwards- I asked myself, If I could have my dream life, what would it look like? I used to get stuck in the day to day, now I know what my goals are so I can always keep my End in Mind. My name is Caitlin, I am 25 years old and I and the owner of Meraki Media Management. I started my business after I took an Instagram account from 18,000 followers to 500,000 followers in under a month. We could have never accomplished such a goal without The End in Mind. Throughout this podcast I will share tips, strategies and my experiences with listeners to take the mystery out of what it take to start a successful online business. Join us, because we know if you don't know where you're going, you might end up somewhere else. Visit our website https://www.merakimediamanagement.com/ for more information Follow our instagram for daily posts and stories on improving your brand on social media @meraki_media_management Book a free call with Caitlin : calendly.com/merakimediamanagement
Episodes
July 30, 2025 • 14 mins
In this solo episode, I break down one of the biggest shifts happening online: how AI is changing the way we use Google—and why relying on SEO alone is no longer enough for small business owners.
With platforms like Instagram, TikTok, and Facebook becoming the new search engines, it’s more important than ever to show up on social media authentically and consistently. I share real-time insights into how AI is scanning your content ...
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July 23, 2025 • 40 mins
In this heartfelt and transformational episode, I’m joined by Nichole Lee—Certified Trauma-Informed Somatic Life Coach, Spiritual Strategist, and Multidisciplinary Healer. This conversation goes way beyond business or mindset—it’s about remembering who you are at your core and learning to live from that place of truth, embodiment, and self-love.
Nichole shares her powerful personal story of loss, spiritual awakening, and how she...
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July 16, 2025 • 19 mins
In this solo episode, I’m unpacking a concept that many entrepreneurs don’t realize is slowing them down: the illusion of perfection.
Perfection doesn’t actually exist—because it’s always filtered through someone else’s perception. When we cling to our own version of “perfect,” we often miss the mark with clients, waste time trying to meet imaginary standards, and stall the momentum our businesses need to grow.
I’m sharing:- How ...
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July 9, 2025 • 16 mins
In this episode of The End in Mind, I’m diving deep into one of the most essential ingredients to long-term success in business—confidence. But not the fake-it-til-you-make-it kind. I’m talking about subconscious, grounded, soul-level confidence that helps you show up, sell with ease, and make aligned decisions that move your business forward.
We explore what it actually means to feel confident in your services (even when you're s...
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July 2, 2025 • 27 mins
What if the way to build your dream business wasn’t through more hustle—but by letting go?
In this episode, I dive into what manifestation really looks like behind the scenes of running a business, and how I’ve used intention, intuition, and aligned action to navigate growth (even during some of the hardest seasons of my life). This isn’t just mindset talk—these are tangible strategies for calling in aligned clients, opportunities...
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June 25, 2025 • 34 mins
In this episode of The End in Mind, Dr. Julie Lynn Derwart-Reh returns to share how women can reclaim their healing power by listening to the sacred whispers of their bodies.
Dr. Julie is an integrative medicine practitioner, root cause expert, and sacred symptom whisperer who helps women decode chronic, unexplained symptoms through a blend of science, soul, and sacred remembrance. Her newest book "Reconnecting to Your Inner Healt...
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June 18, 2025 • 23 mins
In this episode of The End in Mind, I’m joined by Confidence Coach & Brand Expert Kusha Kalra. Through her work at The Bespoke Designs, Kusha helps women build luxury brands that are bold, magnetic, and aligned with who they truly are.
With 12+ years of experience in leadership development and women’s empowerment, Kusha has guided over 15,000 individuals toward quantum success. Today, she shares how small, intentional shifts in co...
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June 11, 2025 • 24 mins
In this episode of The End in Mind, I’m joined by powerhouse CEO and industry trailblazer, Meg Gluth. As the owner of Catalynt Solutions, Inc.—one of the largest certified women-owned chemical distributors in North America—Meg offers a rare inside look at the hidden economy behind the products we use every day.
We unpack the realities of international trade, tariffs, and supply chain challenges that affect everything from your gal...
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June 4, 2025 • 25 mins
In this episode of The End in Mind, I’m joined by Kimberly Roy—visibility and lead generation strategist and the founder of Pitch With Kim. Kimberly empowers heart-centered, ambitious women to confidently amplify their voice and become more visible through aligned podcast guesting and personalized pitching strategies.
We dive into the real roadblocks holding many entrepreneurs back from being seen and heard: imposter syndrome, fea...
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May 28, 2025 • 27 mins
This solo episode is personal—and it’s real.
I open up about one of the most challenging seasons of my life—navigating a family emergency, stepping away from my business unexpectedly, and figuring out how to return with grace, clarity, and strength.
I share what it really looked like to pause while still honoring my clients, team, and vision. You'll hear how I rescheduled 35+ calls, rebuilt momentum, and leaned on my network—not ...
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May 21, 2025 • 22 mins
Welcome to The End in Mind Rewind — a special re-release series featuring our most impactful episodes of 2024!
This week, I’m bringing back a solo episode that resonated deeply with so many of you: how to gracefully transition from a season of spaciousness (like summer or a retreat) back into the structure of busy schedules, growing businesses, and full lives.
In this episode, I share what it really looks like behind the scenes—n...
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May 14, 2025 • 30 mins
Welcome to The End in Mind Rewind — a special series where we revisit the most impactful conversations from 2024.
This week, we’re bringing back one of the most powerful episodes of the year with Dr. Julie Lynn. After navigating her own health journey and overcoming chronic pain, Dr. Julie became her own biggest advocate — and now helps other women do the same.
If you’ve ever been dismissed in a doctor’s office, felt overwhelmed ...
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May 7, 2025 • 38 mins
Welcome to The End in Mind Rewind — a special series featuring the best-performing episodes from 2024!
This week, we’re revisiting a listener favorite with the incredible Ashley Strong Smith, where we explore the power of living intentionally. Ashley shares her inspiring story of building a thriving photography business, making a bold pivot into coaching, and helping others create intentional lifestyles full of meaning, clarity, ...
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April 30, 2025 • 41 mins
In this powerful episode, I’m joined by Sabine Gedeon, an Executive Career & Leadership Strategist, speaker, and author, who has spent nearly 20 years guiding high-performing professionals through seasons of transition and transformation.Sabine shares how she helps leaders identify who they truly are—beneath the titles, roles, and societal expectations—and how to reconnect with their core values to lead with authenticity. We dive d...
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April 23, 2025 • 15 mins
In this episode, I’m unpacking something that’s been on my mind for a while—how AI-driven advertising is changing the marketing game and why organic strategy is still the key to long-term results.
I’m breaking down the new AI-powered ad tools from platforms like Meta (Instagram & Facebook), how your phone data is actually being used, and what it means for small business owners trying to scale with ads. Spoiler: If your organic con...
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April 16, 2025 • 42 mins
In this episode, I sit down with Ana Welsh—a powerhouse Workplace Dynamics Strategist, Leadership Coach, and Speaker—who is redefining what it means to lead with confidence, clarity, and compassion in today’s workplace.
Ana shares her powerful personal story—how one reactionary moment in her early management career completely shifted her perspective on leadership. From leading a growing team in the medical field to becoming a trus...
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April 9, 2025 • 45 mins
In this empowering episode, I sit down with Scarlett Stanhope—also known as The Biz Hippie—an abundance coach who helps entrepreneurs transform their relationship with money and confidently step into the life they truly desire.
Scarlett shares her journey from following the "shoulds" of success to embracing a more aligned, soul-led business path. We unpack the subconscious beliefs holding so many of us back from financial abundanc...
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April 2, 2025 • 21 mins
In this solo episode, I dive into a game-changing approach to marketing that no one is talking about—the energy behind your business and how it sells for you.
Marketing isn’t just about strategy, numbers, or trends. It’s about energy, alignment, and showing up in a way that makes people want to be around you. When you operate from a place of passion and purpose, your business becomes magnetic.
In this episode, I cover:
- The powe...
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March 26, 2025 • 28 mins
In this episode, I sit down with Helen Thacker, a Business and Messaging Mentor, who helps female leaders craft high-converting messaging strategies that position them for next-level income and impact.
Helen shares how simplifying your messaging can make all the difference in your business—helping you stand out, attract premium clients, and confidently sell your offers.
We dive into:
- The biggest messaging mistakes entrepreneurs...
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March 19, 2025 • 25 mins
In this episode, I'm joined by Dre Baldwin, CEO and Founder of Work On Your Game Inc., a former professional basketball player turned business strategist. With over 103 million content views, 7.3 million podcast listeners, and 35 books written, Dre is an expert in high performance, mindset, and building systems that allow entrepreneurs to scale with confidence.
We dive into:
- Why mindset is the foundation of every successful busi...
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