If you have studied marketing for any period of time, you will know that the headline of your webpage or promotional material and the subject line of your emails is the most important element of your marketing.
Why?
Because if the headline or subject line does not grab your audience’s attention, they will move on without delving into your promotional materials -- or reading your carefully crafted email.
It is said that 8 out of 10 people will read your headline, but only 2 of them will go on to read the content – so you need to grab their attention right at the start and a good headline will make them read on.
I stumbled across this program recently that helps you improve your headlines and subject lines and tried it out this week and I am impressed – if I weren’t I would never have included it in my podcast!
Links mentioned in this Episode:
Haedline Studio: https://coschedule.com/headline-analyzer
Whether you are already in business -- or if you are in business and want to start a sideline/side-hustle – or if you are just beginning to start a new business, I think you’ll agree that you need to have the following things in place:
What if I gave you FREE TOOLS that will allow you to do all of the above?
We’ve combined all of these resources for you in our $7 mini-course appropriately titled : 5 Things Every Business Needs! ...and How To Get them for FREE, and you can have immediate access to the course for just $7
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Therapy Gecko
An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.