From “No Pipeline” to Paid: Sales Moves Every Early-Stage Founder Must Master with Katie Nelson

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If you’re posting, branding, and “working on your website” but not actually closing clients, this episode is your wake-up call. 

Sales strategist Katie Nelson (The Sales Catalyst and CEO of Sales Uprising) breaks down why so many first-time founders drown in marketing while starving their business of cash. 

If you’ve ever avoided sales because you’re introverted, uncertain, or afraid of hearing “no,” this conversation will change how you think about selling forever.

📌What’s covered:

• How to stop hiding behind “busy marketing work” and finally face the sales conversations your business is starving for.
• Why quiet, thoughtful founders can actually crush it in sales, and how to turn your introversion into a superpower.
• The hard truth about why your beautiful website and content aren’t converting, and what has to change before clients start saying yes.
• How to break free from living off random referrals and build a sales pipeline that feels steady, intentional, and in your control.
• How to turn the sting of “no” into data, confidence, and momentum instead of doubt, shame, and hiding from selling.

Katie Nelson, Founder and CEO of Sales UpRising, has built her business around this message: Cashflow Is Oxygen. She is committed to bringing the fun back into sales and helping her clients grow their small businesses into six-figure-plus Big League Players. Katie is a speaker, consultant, and business coach with a total 25 years of sales expertise and $150 million sold in products and services. 

🌐 Learn more about Katie https://salesuprising.com/

🤝Connect with Katie https://www.instagram.com/salesuprising

🚀The Founder’s Voice Quiz is the foundation for a client attraction system that works with your strengths, not against them. 

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Thank you for listening in! See you next week.