The Event Transformation Podcast
The Event Transformation Podcast is a series of one-to-one conversations with industry experts who are making change in the sports, festivals and live events industry. Hosted by Blerter's Head of Event Success Chris Randle, who is obsessed with events and the opportunities they provide as a story-telling platform. New episodes released fortnightly.
Episodes
Adam Leslie (212F General Manager - Events) shares details of the industry leading 212F Koru Green sustainability programme
We discuss how the programme was conceived and developed, the 212F commitment to Net Zero by 2030 (at no cost to their clients), how it's been received by the industry and what advice Adam has for anyone else on a Sustainability journey
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We're back! To kick off a new season we're joined by Jen Walsh - Founder and Director of Motive Events. We discuss what the hell she was thinking when starting a new event company in 2020. The process of launching, and development over the last couple of years. How people and relationships have been crucial and what success looks like for them in the future.
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We're joined by industry veterans Cody Crowther (USA Triathlon Events & Programs Manager) and Mark Turner (USA Triathlon Commissioner of Officials) to discuss the challenges, risks and operational planning involved with this year's Age Group National Championships.
In this session, we talk about:
- The biggest challenges delivering an event the size and scale of AGNC in 2021 during the pandemic
- The key risks USA Triathlon ...
We're joined by event experience design guru Andrew O’Loughlin for a 1:1 conversation on bringing events to life and capturing people's imaginations. We talk about his process for meaningful event design, the relevance of focusing on event experience in 2022 and the importance of people in the process.
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We're joined by Run Calgary's Kirsten-Ellen Fleming, Executive Director of Calgary Marathon - Canada's longest running marathon. We discuss how they innovate to keep people coming back every year, the role of community engagement for unique event experiences and share stories of unconventional routes into the event industry.
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We're joined by Power Sponsorship's Kim Skildum-Reid, for a one-to-one conversation on dynamic sponsorship strategies for 2022. We discuss recommended 'Post-COVID’ sponsorship strategies for rightsholders, where rightsholders should be focusing their effort and energy right now, and bad habits in sponsorship and how people can modify their approach.
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We're joined by Mike Nishi, COO and Partner at Chicago Event Management, to talk about delivering an iconic marathon amid the pandemic. We discuss the unexpected challenges along the way and establishing a plan of attack without depending on muscle memory.
We're joined by Peter Ashwin, Principal of Event Risk Management Solutions (ERMS) — talking about planning and delivering events within an uncertain environment. We discuss critical decision-making processes, new approaches to risk management and how the market will adapt.
We're joined by Shanelle Barrett, Event Director at SB Events — talking about uncertain times ahead for events, as New Zealand faced it's first Level 4 lockdown in over a year. [This episode was recorded on August 27, 2021]
We're joined by Steve Adelman, Attorney at Adelman Law Group and Vice President of the Event Safety Alliance — talking about event risks (are we treating risks differently now?), legal perspectives on COVID-related "controversies" currently faced by event operators, and why Steve thinks Cardi B is an idiot.
We're joined by Bennett Merriman, CEO and co-founder of Rosterfy — talking about workforce engagement, the true value of volunteers (how is the financial, social, mental and community benefits being quantified?), and the evolving approach to volunteer programmes.
We're joined by Aaron Carter, Founder and Director of Total Sport — talking about defining a strong mission (the 'why'), and embedding it into the culture of your team, how to keep mentally and physically ready for the oftentimes relentless event game, and why having a strong mission can help you evolve with the rapidly changing industry.
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