Define Your Standards

“Your goals are what you aspire to. Your standards dictate how you actually live.” – RJon Robins

Stop lying to yourself. In this hard-hitting episode, RJon Robins delivers a reality check that will force you to confront the gap between what you say are your standards and how you actually live. The fact is, your refrigerator, your calendar, your bank account all tell the truth about your real standards, not the ones you claim to have. Through unforgettable stories, RJon demonstrates what it really means to set and enforce standards in business and life.

The Death Advisor Principle

Drawing from Carlos Castaneda’s ‘Journey to Ixtlan’, RJon reveals how using death as an advisor transformed his income and decision-making. He shares why getting clear on your finite time changes everything about how you set and maintain standards. He cautions that this is a book that will challenge and change those who take the time to understand and embrace the principles found in the book.

Your Standards Challenge

This week’s exercise will be painful but transformative. Define your standards so clearly that a complete stranger could look at your life and objectively determine if you’re living up to them. No vague wishes about what your standard should be. Only what your standards are right now. This is the time for measurable realities.

Key Areas to Define:

• Food and health choices
• Physical fitness routines
• Financial management
• Office and Home environment
• Staff performance expectations
• Personal relationships
• Professional development
• Even your sock drawer (yes, really)

The Hot Seat

Listen as entrepreneurs wrestle with identifying specific standards in both personal and professional areas of their lives. While RJon does share a list of categories for consideration, he does not dictate that the mentioned categories are mandatory as standards. He also offers a sobering reality: the areas where you do not define standards are exactly where you’ve handed control to others who will substitute their standards for yours.

Your Standards Challenge

1. Pick 5-7 key areas of your life
2. Write standards so clear a stranger could verify them
3. Be brutally honest about where you’re actually living
4. Decide: Lower your standards OR raise your behavior
5. Stop tolerating what you say is unacceptable

Your current life is a perfect reflection of your actual standards. Not your goals. Not your dreams. Your standards right now. If you want exponential growth, you must first get brutally honest with yourself about where you are, then systematically raise what you are willing to accept. This week’s exercise will be uncomfortable. You will see things you won’t want to see. But that discomfort is the doorway to your next level.

About the Podcast

The Exponential Entrepreneur is for driven entrepreneurs who already know that mindset is the key to everything and are ready to move beyond knowing into doing.

Hosted by Erika Ferenczi, the show features lessons from the co-creators of The Practical Profitable Mindset Program: RJon Robins, Alejandra Leibovich, Erika Ferenczi, and Oscar Ferenczi. They are a team of battle-tested entrepreneurs who have built multimillion-dollar businesses from the ground up.

They didn’t get lucky. They got disciplined. They did the inner work that made exponential growth possible. 

Each episode delivers one clear lesson pulled directly from the program, with actionable strategies and real-world application. No theory. No fluff. Just the truth about what it takes to think bigger, act bolder, and create results.

This podcast is for entrepreneurs who are ready to stop playing small and start creating exponential growth in their business and life. This is where it all begins.

Connect & Engage

• Mentioned: Journey to Ixtlan
• Visit www.ExponentialEntrepreneur.com
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