Learn and be your best and strongest self with Elite Body Transformation Coach and President of STRONG Fitness Magazine Jennifer Van Barneveld-Pe (aka Coach JVB). Each week Jenny will give you an inspirational guest, a story or a “pep-talk” of how to build stronger bodies, stronger minds, and stronger relationships. Since becoming a personal trainer almost twenty years ago, Jenny has overcome an eating disorder, job loss, financial desperation, entrepreneurial growing pains and multiple miscarriages. Experiences that have profoundly shaped her and her path to success. Before confidently settling into her role as a sought-after business leader/mom of two, Jenny found her strength through struggle. In the process, she’s inspired countless women to do the same this led Jenny to develop her unparalleled Team Strong Girls online coaching programs a decade ago. She has since helped thousands of women across the world find their STRONG and be the very best versions of themselves never looking back. Tune in for inspiration, motivation and some nerdy fitness talk so you can get out of a funk and be the strong and confident woman you are. Oh and please make sure you to share the episode that speaks to you and leave us a review!
In this powerhouse episode, Coach JVB — President of STRONG Fitness Magazine and mentor to hundreds of online trainers — breaks down the four disruptive shifts that will redefine the coaching industry in 2026.
This isn’t a prediction.
It’s a warning.
AI is accelerating.
Client expectations are evolving.
Health data is becoming mainstream.
And the coaches who adapt will dominate — while everyone else gets left behind.
Whether you’re a new ...
Most women don’t lose momentum because of their partner — they lose it because they start negotiating their goals to make everyone else comfortable.
In this episode, Coach JVB gets real about what it actually looks like to earn support and respect inside your relationship without turning your goals into a fight.
You’ll hear her share a personal story about her husband Vince — how they both run a business in fitness, and how she learn...
If you’re in your 40s and feeling “off” — low energy, disrupted sleep, mood swings, or weight changes — your first thought might be“Do I need hormones?”
But before you jump into HRT or bio-identicals, there’s groundwork to be done. In this episode, Coach JVB breaks down what every woman should do before considering hormones in perimenopause — so your body is primed to respond when (and if) you decide it’s time.
You’ll learn:
Jenny shares her own health journey through her 40s — balancing business, family, and fitness — and what she discovered when her energy, recovery, and stress didn’t match her effort. From diving deep into DNA and bloodwork to shifting her training and fueling strategy, Jenny reveals how hybrid training, hormone awareness, and smarter recovery changed everything.
She also gets personal about a recent health scare (melanoma in situ) ...
In this episode Coach JVB sits down with StrongFormula student Julie, who joined the program in June 2025 and in just four months has completely transformed her coaching business.
Julie went from working long hours on the gym floor to building a thriving online coaching business with 27 clients and hitting her first $10K month — all without sacrificing her freedom or sanity.
Inside this conversation, you’ll hear:
Feeling like life is pulling you in a million directions? Between family, career, and endless to-do lists, overwhelm can sneak in and leave you stuck, drained, and spinning your wheels. In this episode, Coach JVB breaks down practical strategies to rise above the chaos and create structure, clarity, and confidence—starting today.
You’ll learn how to reset your nutrition, simplify your workouts, get real about your internal health wi...
In this episode, Coach Jac takes over the show to interview Strong Girls Client, fitness model, and Dry Eye Advocate, Angela Jenkins. What started as advocating for herself and her own eye health issues has evolved into a powerful movement for women, in whom dry-eye is more prevalent. Discover the symptoms to look out for and how dry-eye could be affecting your overall health. As an optometry professional, Angela talks about how ou...
Can you really build a thriving online coaching business and be the mom you want to be?
Absolutely — but not by chasing perfection or burning yourself out trying to do it all. In this episode, I share my five-step framework to help trainers like you create a scalable online business while staying present for your family.
Inside this episode:
In this episode, Team Strong Girls coach and longtime fitness competitor Virginia Bain shares her decade-long journey through competitive fitness—from a local gym challenge to the global stage. She opens up about the mindset shifts, sustainable prep strategies, and family dynamics that shaped her return to the sport.
Virginia also discusses how her experiences now fuel her coaching philosophy, helping everyday women—especially forme...
In this episode, Coach JVB and Coach Jac break down how fitness photo shoots go far beyond the aesthetic. What starts as a fat loss journey often evolves into a powerful rite of passage that ignites confidence, self-belief, and a new vision of what's possible. Discover why so many women end up stepping in front of the camera—and how that one decision can change the course of their lives, careers, and even inspire them to coach othe...
In this episode, Aubrielle shares her journey from attorney and FBI agent to devoted mom and fitness coach. After overcoming back surgery, postpartum struggles, and identity loss, she found strength through Team Strong Girls and the Strong Formula system. Aubrielle now coaches moms to rebuild their bodies and confidence post-baby—not by shrinking, but by getting stronger. She breaks down her unique postpartum recovery methodology, ...
Join Jenny and TSG Head Coach Jaclyn Phillips as they breakdown the missing links in most body transformations, and dive into these key points:
...
In this episode, Coach JVB sits down with TSG Head Coach Jaclyn Phillips—freshly certified as a CSCS (Certified Strength and Conditioning Specialist)—to dive deep into the new Strength System being implemented at Team STRONG Girls.
They talk about why measuring strength metrics (not scale weight) is the future of transformation, how strength training is the key to thriving through aging, and why performance-based goals help women un...
In this episode, Coach JVB and the Team Strong Girls community are joined by Dr. Stephanie Estima who addresses the unique challenges women face during perimenopause and menopause—even when they’re consistently training, eating well, and managing stress. Many symptoms, like joint pain, anxiety, poor sleep, and changes in libido, often go unrecognized as hormonal shifts.
The discussion highlights the importance of regular blood work,...
In this episode, Jenny is joined by nurse practitioner and TSG Assistant Coach Nadine, to dive into the rising use of GLP-1 medications in the health and fitness world and what it really takes to make them effective. While these medications can reduce appetite and support weight loss by mimicking natural hormones, they’re not a magic solution. This discussion emphasizes the critical role of lifestyle—highlighting the need for resis...
In this solo episode, Coach JVB dives deep into the myths, misinformation, and outdated advice that keep women stuck—especially in their 40s. From the “eat less, move more” trap to fears around carbs, fasting, and perimenopause, Jenny unpacks 9 pieces of health and fitness propaganda she’s done believing. If you’ve ever felt confused by mainstream wellness advice, this episode will help you cut through the noise and reclaim your st...
In this quick and powerful episode, Coach JVB breaks down why belly fat is so stubborn—especially for women in their 30s, 40s, and 50s—and how Team Strong Girls helps clients get rid of it for good without crash diets or endless cardio. Learn about the Muscle for Life Protocol, our Hypertrophy Blueprint, and the No Confusion Nutrition Method that’s helped thousands of women build lean muscle, balance hormones, and finally feel conf...
Are you over 40, training hard, eating clean, and still not seeing the results you deserve? You’re not alone—and you’re not doing anything wrong. In this solo pep talk, Jenny gets real about the frustrating plateau so many active women face in their 40s and beyond. She shares 5 powerful lessons that helped her finally break through—covering everything from fueling properly (yes, you probably need more carbs!), lifting smarter, dial...
In this empowering solo episode, Coach JVB pulls back the curtain on the Strong Girls Code—the proven system that’s helped thousands of women build muscle, boost confidence, and stay fit for life. Motivation fades, but this personal operating system ensures lasting success. Jennifer breaks down the 6 core principles that guide every Strong Girl: building muscle, staying relentless, avoiding comparison, planning with intention, corr...
In this episode, Brendan Coates, DSc, shares valuable insights on gut health, stressing the critical role of proper digestion and optimal stomach acid levels. He explains how many people unknowingly suffer from poor digestion, often due to compromised stomach acid. Coates emphasizes the importance of thoroughly chewing food and limiting liquid intake during meals to support digestive health. He also discusses the “silent cause and ...
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