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Many dealerships pour time and money into chasing likes, comments, and shares — but what happens when all that engagement doesn't move a single unit? In this episode, we unpack the myth that social media popularity equals sales success. Learn why focusing on vanity metrics wastes resources and how to shift your strategy toward real-world results that actually drive dealership profitability.
Then, we talk about how in times of uncertainty, hesitation is more dangerous than a wrong decision. We dive into why true leadership demands decisiveness, how delays can cost the dealership its momentum, and why clear direction — even in imperfect conditions — builds stronger teams and better results.
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Got a question? Email either of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
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