S01 Ep02 - AI can enhance our capabilities and break down communication barriers between disciplines, but is everyone ready (or even interested)?

The Implications of AI - Ep02 Navigating the incredible complexity of the buyer journey in the B2B data products space, Melinda and Stu discuss how AI can help simplify complex concepts, bridge cross functional gaps inside global brands and enhance your team just like our old friend Clippy used to in 1990s Microsoft Word. Guest: Melinda Stuart, Enterprise Go-to-Market, Data Analytics and Experience, Optus Melinda is an Account Based Marketing (ABM) evangelist , speaker and experience marketing leader in the B2B industry. Melinda's career has spanned agency work, enterprise technology and telco, delivering results in highly complex environments in challenging industries.  Host: Stuart P. Turner, Flow State Marketing Stu is a digital specialist with over 20 years in agencies and his own businesses under his belt. He created the Flow State podcast for marketers, first and foremost, to explore the real impact of digital on marketing.  References Hard Fork https://www.nytimes.com/column/hard-fork Can A.I. Generate the Perfect Thanksgiving? | Priya Krishna | NYT Cooking https://www.youtube.com/watch?v=yT8KoWpqUgg AI chatbot ‘encouraged’ man who planned to kill queen https://www.theguardian.com/uk-news/2023/jul/06/ai-chatbot-encouraged-man-who-planned-to-kill-queen-court-told Martech Landscape - 2023 Supergraphic https://chiefmartec.com/2023/05/2023-marketing-technology-landscape-supergraphic-11038-solutions-searchable-on-martechmap-com/ Cormac McCarthy https://www.theguardian.com/books/2023/jun/14/cormac-mccarthy-obituary Black Books - S3 E2 - Elephants and Hens https://www.imdb.com/title/tt0526548/ I’m an AI influencer: Followers crave my sexy snaps — but I don’t exist https://nypost.com/2023/07/25/im-an-ai-influencer-thousands-cant-get-enough-of-my-sexy-pics/ Experts Say AI Girlfriend Apps Are Training Men to Be Even Worse https://futurism.com/experts-ai-girlfriend-apps-men A 23-year-old Snapchat influencer used OpenAI’s technology to create an A.I. version of herself that will be your girlfriend for $1 per minute https://fortune.com/2023/05/09/snapchat-influencer-launches-carynai-virtual-girlfriend-bot-openai-gpt4/ UK universities draw up guiding principles on generative AI https://www.theguardian.com/technology/2023/jul/04/uk-universities-draw-up-guiding-principles-on-generative-ai