In 2023, the clients we work with will have achieved 50mil in retail sales from products and brands we have helped develop in the prior 12-24 months.
How?
Because we know where to play and then how to pull the pin on the differentiation hand grenade.
In a crowded market place, if you don't understand your consumer and aren't different you have no chance.
In this podcast we are talking trends, opportunities and gaps for 2024 and beyond.
Trend talk in isolation is boring and pointless - in fact some of the biggest opportunities are in product segments and categories that are not new!
Your intuition and ability to read between the lines is where you win!
Everyone wants to develop that winning product and brand.
Understanding food and beverage trends is important but an increasingly small part of the overall jigsaw puzzle.
We put our own spin on winning out there when it comes to developing and launching new products and brands in 2024 and beyond and we’re getting pretty good at this.
We also cover the “no go zones” to help you avoid wasting time and money.
Getting your product and brand to resonate with consumers is the game - everything else is fluff.
David Burns is also the founder of DJB Food Group and Creme design helping manufacturers, brands and entrepreneurs develop innovative new products and brands and then distribute into retail. In 2025 David’s clients will have achieved $60mil in sales from brands and product ranges we have developed in the prior 24 months. Reach out for a chat anytime!
David also conducts strategy workshops as well as key note speaking engagements.
Would you like to be a guest on our show or sponsor an episode to reach your target audience? We have enjoyed 60,000 podcast downloads with listeners in 370 cities across 68 countries.
Connect with us anytime david@djbfoodgroup.com
+61427034412
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