Independent retailers struggle with declining foot traffic, social media overwhelm, and marketing fatigue. But what if there was a way to turn things around? In this episode, Pete Mohr sits down with social media expert Crystal Vilkaitis to uncover strategies that help retailers grow their business, connect with customers, and increase sales.
What You'll Learn:
→ The best ways to use social media to attract loyal customers
→ How to get your customers to post about your store
→ Why paid advertising still works for independent retailers
→ How to create events that actually bring in foot traffic
→ The power of the "5-Mile Famous" strategy for dominating your local market
Guest Info:
Crystal Vilkaitis – Founder of Rooted in Retail
Website: rootedinretail.com
Instagram: @rootedinretailhq
Special Offer for Listeners:🚀 Save $1,000 on Evolve Conference tickets! Use code PETE at rootedinretail.com/evolve
📩 Connect with Pete:
Email: pete@simplifyingentrepreneurship.com
Website: Shoetopia
Podcast: The Footwear Retailer Podcast
Running your business shouldn’t mean running yourself into the ground.
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PLUS: Whenever you're ready, here are 3 ways I can help you move from the Operator’s seat to the Owner’s seat in your business:
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