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February 24, 2025 66 mins

"One of the most powerful lessons in How to Win Friends and Influence People is this: ‘The deepest principle in human nature is the craving to be appreciated.’ This week, I challenge you—go out and sincerely appreciate someone, whether it’s your child, your spouse, or even a stranger. Let us know how it goes in the comments or tag us on social media using #TheFranbiEffect!"

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