The Intersection of Franchise Brokers, Leadership & Ethical Business w/ Sabrina Wall

Are franchise brokers a secret weapon to successful business ownership, or are they an unnecessary middleman?

When Sabrina Wall entered the franchise space and worked with a franchise broker she had a lackluster experience which she turned into an opportunity to create a better franchise broker system for everyone.

Today, we dive deep into what exactly a franchise broker does, the importance of maintaining ethics and educating clients, and how the Franchise Brokers Association came to be and spoiler alert it involves some serious networking and a big vision for reducing duplication and creating a community.

Sabrina Wall is the CEO of the Franchise Broker’s Association and the Franchise Training Institute. Sabrina leads a team of nearly 1,000 franchise professional members who support ethical, long-term franchising by focusing on education and research tools to assess franchise brands for the person seeking to join the system.

So, if you are ready for Sabrina’s insights on what separate a good franchise from great ones, the importance of choosing your partners wisely, and you are curious on how brokers and franchisors collaborate than today’s episode is for you!

Connect with Sabrina Wall

• The Franchise Broker’s Association - https://www.franchiseba.com/

Episode Highlights:

• Meet Sabrina Wall and learn about her professional background

• Sabrina’s journey into franchising

• What is the role and function of a franchise broker?

• The creation and evolution of the Franchise Brokers Association

• Franchise Broker and franchisor relationship dynamics

• Sabrina’s ethical and educational approach to franchises

• Challenges and insights in franchising

• Navigating the cyclical nature of business and franchise systems

Franchise Directory - https://www.sba.gov/document/support-sba-franchise-directory

Franchise Registry - https://www.franchiseregistry.com/

Current SBA SOP - https://www.sba.gov/document/sop-50-10-lender-development-company-loan-programs

Connect with Tracy

Personal LinkedIn: https://www.linkedin.com/in/tracy-panase/

JBF LinkedIn - https://www.linkedin.com/company/jbfsale

JBF Franchise System - https://jbfsalefranchise.com/

Email: [e-mail]

Connect with Shannon

Personal LinkedIn - https://www.linkedin.com/in/shannonwilburn/

JBF LinkedIn - https://www.linkedin.com/company/jbfsale

Website - https://shineexecutivecoaching.com/

Email - [e-mail]