The Franchise Scale Up Show with Guy Coffey

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If you’re still avoiding video because you think it’s complicated, expensive, or “not for you,” this conversation will change your mind. Jimi Gibson from Thrive Agency has been in marketing for over 20 years, and he’s watched video go from big-budget productions to a daily must-have for every local business owner.

We break down why video is no longer optional, what’s changed in consumer behavior, and how you can start ...

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In this episode, I sit down with Mariyam Shamshidova from Wefranch to talk about how data, technology, and human connection are reshaping the way people get into franchising. From parsing FDDs to creating curated pitch nights across the country, Wefranch is building a platform that helps franchisors and franchisees find the right fit—because this is a long-term relationship, and getting it wrong is expensive.

We dive i...

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In this episode I sit down with special guest Tariq Johnson of Franchise Empire.

Tariq transitioned from a struggling entrepreneur to a successful franchise consultant and YouTube personality with over 42,000 subscribers.

We discuss the highs and lows of entrepreneurship, the importance of personal development and branding, and the critical role of perseverance in business success. 

Tariq highlights his own experiences w...

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In this episode I take a deep dive into the Entrepreneurial Operating System (EOS) with expert Landon Eckles. 

Landon shares his journey from founding the successful Clean Juice franchise to becoming an EOS implementer. 

We discuss how EOS transformed their businesses by creating effective structures and improving efficiency. Landon covers the implementation process, the ideal time for businesses to adopt EOS, and the i...

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In this episode I sit down with Hardick Chodavadia, a successful business owner in the dental field with seven offices in Austin and one in McKinney, Texas. 

This conversation dives into the importance of leadership, the role of coaching and mentoring in a business setting, and the growth of Hardik's dental practices, Enamel Dentistry, from their humble beginnings in 2016. 

The episode also touches on the challenge...

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In this episode I chat with Katie Gillberg, founder and CEO of Hydrate IV Bar, a wellness spa specializing in IV therapy and NAD Vitamin Injections. 

Katie shares her entrepreneurial journey, starting her business in Denver in 2016, expanding to multiple locations, and becoming a franchisor. 

We discuss the challenges and successes of franchising, the importance of maintaining high standards and customer trust, and the ...

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In this episode I welcome Boris Katsnelson of Black Iron Advisors to discuss the intricacies of financing, M&A transactions, and raising capital for small businesses, particularly in the franchise space. 

Boris shares his extensive experience in investment banking, private equity, and franchising, offering insights into the different stages of financing from angel investors to private equity. 

We talk about Boris&ap...

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In this episode I interview Daniel Feltman, co-founder of The Garage Floor Company. Daniel shares his journey from a state trooper to a successful entrepreneur in the franchise space. 

We discuss the inception and growth of his company, the importance of extensive training for franchisees, and the operational aspects of running a garage floor business. 

The episode also touches on the significance of mentorship and coac...

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In this episode I speak to Jennifer Ramos, a business broker and certified exit planning advisor based in California, about the key factors that make a business sellable.

We discuss clean financial records, minimizing personal expenses through the business, semi-absentee ownership, customer and employee satisfaction, and diversifying revenue sources. 

Jennifer emphasizes the importance of having an exit strategy from th...

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In this episode of Conversations with Coffey, I sit down with Ford Saeks, a serial entrepreneur and expert in business acceleration. With over 17 companies under his belt, Ford shares his journey from starting a business at 15 to helping organizations grow through speaking, consulting, and digital marketing. 

We discuss the importance of clearly communicating value propositions, using AI and other digital tools, and fo...

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In this episode of Conversations with Coffey, I'm joined by the incredible Angela Cote, founder and CEO of AC Inc. 

Angela offers key advice for both emerging franchisors and seasoned entrepreneurs.

Angela shares her fascinating journey, from growing up in the family-owned M&M Meat Shops franchise, navigating the challenges and becoming a successful multi-unit franchisee and starting her fra...

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Discover how the art of convenience can be your secret weapon in building better habits and achieving your personal goals. Inspired by my journey in the franchise beauty industry, I reveal how simply choosing a gym nearby or removing temptations like junk food from your home can transform your routine. It's about making beneficial actions effortlessly accessible to boost motivation and maintain consistency. Join ...