The Futur with Chris Do
The Futur podcast is a show that explores the interesting overlap between design, marketing, and business.Our host (and CEO of The Futur), Chris Do, holds candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we—the listener—learn from it all.Visit thefutur.com/podcast for show notes and additional information from each episode.
Episodes
December 6, 2023 • 79 mins
Tom Ross returns for the second of our two episodes about building online communities. In this episode, Chris and Tom discuss the things to focus on when developing and honing your community - asking who your ideal community member is, how to price entry for a paid community, and how to attract people to your community. Tom provides a deep dive into creating a comprehensive profile of your ideal community member, highlighting the n...
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November 29, 2023 • 63 mins
Many of us have heard the famous Kevin Kelly phrase, "To make a living as a craftsperson, photographer, musician, designer, author, animator, app maker, entrepreneur, or inventor, you need only a thousand true fans." When you get those TRUE fans, they're willing to support your endeavors. However, there is a difference between all of those followers you have on your social media accounts and those thousand true fans. The true fans ...
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November 22, 2023 • 52 mins
Richard Moore continues to explore the art of attracting and engaging your audience in this second part of his conversation with Chris. They discuss transforming creative content into a loyal customer base and explore the concept of posting "Mic Drop Moments". These are pieces of content so impactful and thought-provoking that they leave a lasting impression on your audience. They also discuss why "Call to Feel" posts, those that e...
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November 15, 2023 • 46 mins
Are you a creative business owner looking to leverage LinkedIn to its fullest potential? In this episode, we’re bringing a conversation that Chris had with Richard Moore on LinkedIn, earlier this year, to the podcast. Richard is a LinkedIn guru, who’s goal is to help users find and develop clients on one of the most active social sites on the web. In Richard’s words “Everyone you’ll do work with is here… Basically, anyone in B to B...
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November 8, 2023 • 59 mins
What do you do when you spend two decades of your life working with some of the biggest agencies and biggest brands in the world, on some of the most successful marketing campaigns of the time, and no one really knows who you are? That was the situation that Ryan Alford found himself in, after working on massive campaigns for huge brands. He found himself in a new world, where people care less about the entries on your resume, and ...
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November 1, 2023 • 68 mins
“Innovation is an act of love.”
So say’s our guest, Mauro Porcini, Senior Vice President and Chief Design Officer at PepsiCo. With over 1800 design and innovation awards having his name attached to them, if anyone would know, he would. On top of that, before joining PepsiCo, Mauro was 3M’s first Chief Design Officer, and was named one of Forbes’ 40 Under 40 (2012), Fast Company’s 50 Most Influential Designer’s In The USA (2011), an...
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October 25, 2023 • 54 mins
It’s not unusual for people to be a little on edge about AI, both where it is now, and where it could be in the near future. As a creative, will you even have a job in five or ten years? If AI can create art, where do we humans fit in? In this episode, Chris is joined by fellow LA Motion Design Director Kevin Lau to talk about the similarities between starting their careers with the beginnings of After Effects and Motion Design in ...
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October 18, 2023 • 83 mins
It’s so common, especially amongst creatives, and manifests in so many different ways. Imposter Syndrome. That overly critical inner voice. That self doubt about your accomplishments, or your intelligence, or your skills. Sometimes it comes so naturally, people don’t even realize they’re going through it. For some, it starts in childhood, with overbearing parents. For others, it manifests as they grow and evolve throughout their ca...
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October 11, 2023 • 79 mins
Most of us have seen a TED talk, or attended a conference where someone was giving a keynote presentation. Many of us have probably thought they might like to do that at some point. The reason people don’t move forward with that, though, is they feel like they either don’t have a story to tell, or don’t know how to tell it in a way that can capture an audience’s attention. In this episode, Karen Eber, author of The Perfect Story, j...
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October 4, 2023 • 77 mins
In the modern world, there’s no shortage of carnival barkers trying to grab your attention. Everyone is looking to build an audience and become an Influencer, and social media has incentivized people to act a certain way to grab people’s focus and their follows. Many of us look at them and think “If I want to have influence in this world, that’s who I have to be”. Some look at them and think they can skip the expertise building sta...
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September 27, 2023 • 81 mins
Some people are just natural entrepreneurs. Whether it’s in their bones, or they grow up with a positive entrepreneurial role model, they just feel that need deep down inside of them. But how do you become a positive entrepreneurial role model for others? Our guest, Jodie Cook, has started multiple businesses, as well as being an author (Ten Year Career and How To Raise Entrepreneurial Kids), powerlifter, and creator of Coachvox AI...
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September 20, 2023 • 78 mins
Ayman Al-Abdullah is the former CEO of AppSumo, and now coaches CEO’s on how to scale their business from seven figures to nine. Graduating as an accounting major during the 2008 recession, Ayman saw a lot of his friends treading the battlefield of the job market. He had always been interested in entrepreneurship, so instead of working for someone else, he decided to begin his own business, but he kept coming up against a revenue w...
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September 13, 2023 • 62 mins
ADHD, or Attention Deficit Hyperactivity Disorder, has been around a long time, but is surprisingly under diagnosed in the many that struggle with its symptoms. It can cause a variety of issues with concentration, finishing work, and following instructions (per the CDC). Those symptoms can then result in a variety of reactions, with one of the most common one’s being low self esteem. Our guest for this episode, Abi Lemon, believes ...
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September 6, 2023 • 95 mins
Have you ever been curious what it would be like to talk to a business coach? To ask direct questions about the problems you or your business might be having, and get direct answers? Chris has been doing business coaching for years, but before he did, he had a business coach of his own - Keir McLaren. Chris hired Keir a few years into Blind’s existence, because he knew he needed someone to help him see what he wasn’t seeing, and co...
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August 30, 2023 • 50 mins
In everyone’s career there is a moment where you need to make the leap from good to great if you want to keep growing. There’s always a point where everyone wants to level up their brand so they can work on bigger projects, and boost revenue and profit. Working with clients is a skill, just like your art, and in order to make the leap from good to great, you need to have the skills to get from where you are to where you want to go....
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August 23, 2023 • 103 mins
Have you ever considered creating a workshop to teach others? Not just a single lecture that you’re going to give once, but a workshop you can teach in different situations, over and over again? Buckle up, because Rob Fitzpatrick, co-author of The Workshop Survival Guide, is here to talk to Chris about the in’s and out’s of designing a great workshop, and why it’s so important to treat it as your product. Rob shares some of the thi...
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August 16, 2023 • 89 mins
Michael Margolis believes that narrative storytelling is the #1 superpower of humanity, and that the three most important, fundamental skills for the future all come from the exercise of storytelling. As the CEO of Storied, a strategic messaging and leadership firm, Michael and his team help leaders and teams stand out through story. But why is story so important? and what makes a great story when it comes to a product or a busines...
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August 9, 2023 • 57 mins
LinkedIn. The very name conjures a variety of feelings amongst people. Hard to believe, but the social media juggernaut has been around for over two decades, and has over 930 MILLION users worldwide. Needless to say, whether you appreciate it or not, it is a force in the business world, whether you’re looking for a new job, or you’re an HR manager looking for potential recruits, or you’re a CEO looking to connect with people in sim...
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August 2, 2023 • 51 mins
A website is an amazing sales tool. It can tell people who you are, what you do, and act as a sort of virtual handshake to begin a relationship between you and a potential customer. Often times, a website might be someone’s first point of contact with you or your business. So how do you optimize it to boost its ability to convert potential clients? There’s a lot of data that you can pull from a website, but are you using it effecti...
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July 26, 2023 • 79 mins
AI has become such a buzz term lately. It was the mainstay of sci fi books and movies, for the longest time, and was something everybody thought of as being far in the future. And then Midjourney happened, and Stable Diffusion and ChatGPT. AI is definitely here, right now, and is growing almost exponentially, every single day. Through all of this, we’ve seen people create magical, non existent worlds, wild characters, and some very...
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