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May 28, 2024 38 mins

Butterscotch Media's inaugural podcast episode "The Get Down" celebrated the 10th anniversary of pioneering digital art platform Data.Art. Founded in 2012 by writer Judy Mam and artist Beatrice Ramos, Data.Art has been pivotal in empowering artists through community, collaboration, and blockchain technology.


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Born and raised in Mexico City, and a New Yorker since 1992, Judy Mam is the Co-founder of DADA.art, the world's only visual conversation platform with a rare digital art marketplace on Ethereum blockchain. Prior to DADA, Yehudit was a creative director in advertising. She is a writer and film reviewer whose work has appeared in her own blog, I've Had It With Hollywood, and in Saveur, Out.com and Fusion, among others. She’s also the author of Quién te manda, the first novel as an actual NFT.


This episode covers:

  • Dada.art is a platform that enables visual conversations through drawings and aims to empower artists and create a supportive community.
  • Dada was one of the first projects to encode royalties for artists in NFTs, capturing the value that artists create and distributing it more fairly.
  • Judy Mam published the first novel as an NFT, titled 'Quién te manda (Serves You Right)', and believes that literature can also have a component of art in the blockchain space.
  • Dada utilizes AI, such as generative adversarial networks (GANs), to train a generative artist called Dadagan, which serves as a commentary on the art market in crypto.
  • Judy encourages people to look beyond the negative narratives surrounding crypto art and explore its potential for economic, social, and creative empowerment.


Blockchain technology has lifted many artists financially while connecting global communities in new ways. Stories of positive impact deserve broader coverage versus narratives of speculation alone. As pioneers in the space for over a decade, Data.Art continues innovating at the intersection of art, technology and community.


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Twitter: @Grandenchilada

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NFT novel


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