I remember a time when I was sitting in a meeting with three other guys in suits in a room with grey concrete walls. The meeting was going on and on and everyone was starting to get fidgety. The door opened and in came the top dog’s secretary, who said that so and so was there to meet him. Five minutes later, she came back in to give him another note. Seven minutes go by, and again she came with yet another thing, this time waving her hand and pointing at her watch while looking at him urgently.
After the meeting wrapped, I asked this CEO, who started and grew a billion dollar company from scratch but still has his marriage intact, his kids away from drugs, and his employees raving about him, “You seemed busy. How do you do it all?”
He looked up at me and without missing a beat he said, “It’s simple. Focus on the small things”.
Wait. What do you mean?
There has GOT to be more to it!
He saw the disbelief in my face. And quickly added, “I know. Seems too easy. But simple things are actually harder to do. Because it requires that you rewrite things other people have made you believe.”
He’s right.
After years working with people and businesses of all kinds, I realized that masterpieces have one thing in common: They’re not about the grandiose actions.
They’re about creating a big difference with small, yet meaningful steps.
And yet, we’re taught that to be successful, everything needs to be giant, huge, and this big pie in the sky.
Why else is everyone in the world obsessed with follower counts?
You know how many followers most millionaires and billionaires that I personally know have on their social media accounts?
Around 100.
Yep.
What they’ve known all along, is that the small things matter ... BIG time!
When light meets darkness, light always wins.
So how do you swim in the big ocean if you’re a small fish?
The secret, of course, is to find small, yet powerful things that can give you massive wins.
Here are some of my favorite “small” yet big levers:
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