#44 - Jarrod Luxton: What does a best-practice sustainability strategy look like? Discussing nature, valuation, Nordic and Aussie contrasts

Jarrod Luxton, Senior Lead at the Finnish Innovation Fund (Sitra), Board Member of Finland's Sustainable Investment Forum (finsif) and Founder of First Arrow discusses what a best-practice sustainability strategy looks like in 2025! The key player? Nature! We delve into the topic of valuing nature-based solutions and compare and contrast between Australian and Nordic contexts, especially Finland's priorities and motivations for the practice. Jarrod and I also reflect upon our times in Australia and the transition to Europe.

Podcast Intro/Outro Song: Starsky by Alex Keren (Check out more of his tunes over on Spotify: https://open.spotify.com/artist/5vZ3lENfDLjkln8scBJ8mW)

Chapters:
0:00 Intro
1:59 Guest Intro & Nordic Summers and reconnecting via Podcast
4:36 Missing Australian Rules Football ("Footy")
6:14 Jarrod's own podcast creation journey
7:29 Jarrod's interest in ESG
12:58 NBS and Terminology
17:13 Valuation of NBS, Sitra and Jarrod's perspective
34:41 Finland's Adoption of NBS - current status
37:25 Green gentrification and being equitable with NbS
39:55 The role of spatial data
41:36 What does a best practice sustainability strategy look like in 2025
48:22 Unpacking the importance and thinking of circular economy
51:00 The TNFD-LEAP Framework for financing
55:01 Jarrod's current endeavours
56:34 Investing in nature - are nature credits a thing?
58:24 The importance of communication and Jarrod's new company
1:02:18 Q&A Start
1:02:39 What does innovation mean to you?
1:05:28 Key event, person, book
1:08:20 Time Management
1:10:43 Favourite childhood memory
1:11:39 Biggest Challenge to Date
1:14:02 Advice for young professionals
1:15:56 What would you most like to be remembered for?
1:17:35 Where can people reach you?
1:18:31 Final Message
1:18:46 Outro

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