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August 28, 2024 37 mins

Katherine Homuth shares her journey from her early days through launching her first business, Shoplocket, to her current ventures SRTX and Sheertex. She reveals the challenges and triumphs of developing unbreakable tights with Sheertex, her textile innovation company. Katherine also provides a behind-the-scenes look at product development, discusses the emotional rollercoaster of exiting a business, and unravels the complexities of raising capital in today's market. This conversation is packed with invaluable insights on product, investor relations, and maintaining a healthy work-life balance.

SRTX website https://www.srtxlabs.com/

Sheertex website https://sheertex.com/

Sheertex Instagram https://www.instagram.com/sheertex/

Show Notes:

01:55 Katherine's Early Entrepreneurial Journey03:18 Founding Shoplocket05:03 Transitioning to SRTX and Sheertex13:51 The Challenge of Manufacturing24:00 Fundraising and Financial Strategies32:57 Work-Life Balance and Personal Insights

The Great Pursuit is a podcast that dives into the art and science of finding product market fit. Through in-depth conversations with founders, entrepreneurs and investors, we uncover actionable insights to help you go from 0 to 1.



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegreatpursuit.substack.com
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