All Episodes

February 23, 2021 57 mins
Brendan Kane is no Joe Schmoe. He’s one of the go-to guys I turn to for effective strategies on how to use attention-grabbing storytelling to build more engagement and have a bigger impact with my messages. The man is brilliant. He’s helped mega stars like Taylor Swift grow their social following, and even built a personal following on Facebook of a million real fans... in a single month! I learn something new each time I talk to him. And today, he’ll share some of his most effective strategies for growing your brand (plus some mind-blowing discoveries about human behavior.) So buckle up! You’ll discover: How a short boredom spurt led Brandon to stumble on a hidden golden opportunity that allowed for his first major breakthrough (7:32) Struggling to form a new habit? Here’s the single most common mistake people make when trying to foster new, empowering behavior (doing this guarantees you’ll find it extremely hard to follow through on your wishes… here’s how to avoid it altogether) (20:20) How to use the all entrusted 'IKEA effect' to inspire your audience to CRAVE consuming your content & investing in your brand (16:35) What NEVER to do in the first few seconds of your hook… unless you want your content to pass through your audiences’ feeds like a ship in the night! (52:12) One mind-shattering marketing lesson I stole directly from MTV’s founder, Robert Pittman (PLUS --- the ‘value-fountain’ positioning trick I learned firsthand from elite marketer Eben Pagan... and why it is a must-do if you’re looking to gracefully take your customer further up your value ladder) (22:23) Brandon's proven blueprint to go from ‘zero to hero’ and build a massive following that engages with your brand (note: this is the very same framework Brandon has used to supercharge his own social media growth in a matter of days! Use wisely) (40:13) Check out Brandon's book here: https://bit.ly/3aDunYG
Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.