Episode Summary:
If you’re pouring time and energy into offers, content, reels, and ads—but still feeling stuck—it might be time to pause and ask: Do I have a solid business foundation?
In this episode, I’m walking you through 7 steps I guide women through during my VIP Days—so you can finally feel grounded in what you’re building.
These are the questions and strategies most gig ticket coaches don’t really help you with, and they’re the reason so many women are stuck doing “all the things” without seeing real results.
We’re getting honest about why copying someone else’s blueprint doesn’t work, what to focus on before you waste time and money on marketing, and how to get back to a business that actually supports your life—not drains it.
Here’s what you’ll learn:
- The real reason your business might feel scattered
- 7 foundational steps every sustainable business needs
- Why clarity matters more than trends
- Where to access extremely helpful resources for your business
Book your VIP CEO Clarity Day with Heather:
https://www.heatherfalls.com/vip–clarity–day
Grab the Workbook:
If you missed our recent Grow & Flourish Business Summit, you can still get our Business Foundation Digital Workbook for free—just by joining the GROW Inner Circle.
Inside, you’ll get access to our weekly Q&A and Coworking Call, where I answer real questions about how to use our resources inside your own business. We also have monthly planning parties, marketing tools, and more. You’ll never have to guess how to implement again. You won’t have to pay $10k for business strategy.
And you won’t have to grow your business alone anymore.
Join the GROW Inner Circle today : www.growflourishco.com/grow
Let’s Connect:
GROW & Flourish Co Events and Community:
Instagram: @growandflourishco
Website: www.growflourishco.com
heather@growflourishco.com
Business Development, Strategic Planning, and Marketing Consulting with Heather Falls
hello@heatherfalls.com
Did this episode speak to you?
Take a screenshot, tag @growflourishco, and share what landed with you most. I love hearing how something we shared is helping you grow—on your terms.
Episode Highlights:
00:00:00 - Introduction to Grow and Flourish Podcast
Heather Falls introduces the podcast and shares her journey of starting an online service business during COVID to prioritize family time.
00:01:18 - Building a Strong Business Foundation
The episode focuses on the importance of establishing a solid foundation for your business, emphasizing clarity and sustainability.
00:02:10 - Step 1: Clarify Your Business Idea
Heather discusses the necessity of having a clear business idea to ensure effective messaging and alignment with your strengths.
00:04:30 - Step 3: Know Your Value and Audience
Heather stresses the need to identify your audience and the transformation you provide, rather than just focusing on your skills.
00:11:03 - Step 8: Launch with What You Have
The importance of taking action and launching your business, even if it's not perfect, is highlighted as a key to gaining clarity.
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