All Episodes

November 28, 2024 26 mins

The Hidden Hustle: #004 - Building a Family Legacy - Jo Nauman

In this episode of The Hidden Hustle, Jo Nauman from Xtreme Roofing and Siding shares the story behind the family-owned business in Urbandale, Iowa. Jo discusses the business's origins, challenges, and successes since its founding in 1998. She highlights the significance of quality and customer satisfaction, the role of their unique 'Kilroy was here' logo, and the importance of thorough research before starting a business. Jo also talks about working with family, expanding into commercial jobs, and future hopes for the company's legacy. Listeners can gain insights into the roofing and siding industry, emerging technologies, and tips for aspiring business owners.

00:00 Introduction to The Hidden Hustle

00:55 Jo Newman's Backstory and Business Beginnings

02:14 Challenges and Triumphs of a Family Business

03:42 The Story Behind the Kilroy Logo

05:44 Commercial Expansion and Quality Assurance

07:16 Project Process and Customer Satisfaction

09:26 Handling Unexpected Challenges

16:17 Storm Chasing and Industry Insights

18:57 Emerging Technologies in Roofing

23:15 Future Goals and Legacy

25:22 Memorable Customer Stories

26:06 Conclusion and Contact Information

How to contact Xtreme Roofing and Siding:

======================================

🚀 Want to be featured on the podcast or level up your business? Get In Touch 👇🏼

🌎 PR Marketing: https://prmarketing-us.com/

📘 Facebook: https://www.facebook.com/profile.php?id=61566839788273

📸 Instagram: https://www.instagram.com/parkes.wilterdink/

🎙️ The Hidden Hustle Website: https://www.thehiddenhustle.com/

======================================

📢 Like & Subscribe if you enjoyed this episode and want more insider business stories! 💡🔥

Mark as Played

Advertise With Us

Popular Podcasts

Cold Case Files: Miami

Cold Case Files: Miami

Joyce Sapp, 76; Bryan Herrera, 16; and Laurance Webb, 32—three Miami residents whose lives were stolen in brutal, unsolved homicides.  Cold Case Files: Miami follows award‑winning radio host and City of Miami Police reserve officer  Enrique Santos as he partners with the department’s Cold Case Homicide Unit, determined family members, and the advocates who spend their lives fighting for justice for the victims who can no longer fight for themselves.

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.