The Hidden Hustle: #007 - Real Estate, Risk, and Social Strategy - Darson Grantham
In this podcast episode, Darson Grantham discusses his journey and current endeavors in the real estate business. Beginning with his early experiences of getting fired and starting small businesses, Darson shares how he transitioned into real estate and the challenges he faced. He explains his approach to hiring and mentoring new agents, highlighting the importance of risk-taking and perseverance. Darson also delves into his methods for real estate investing, comparing it to other forms of investment, and emphasizes the value of cash flow and equity. The discussion extends to marketing strategies, particularly the effectiveness of social media platforms and content creation. Darson candidly shares his views on short-form videos versus long-form content and experiments with Facebook ads for first-time homebuyer seminars. The episode wraps up with Darson's perspectives on team dynamics, goal-setting, and advice for new business owners.
How to contact Darson:
- Website: https://www.darsongrantham.com
- Facebook: https://www.facebook.com/darson.lee
- Phone: (515) 612-6013
- Email: dgrantham@kw.com
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