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February 3, 2025 28 mins

How do you go from a high-paying corporate job to building a thriving vacation rental business? In this episode, we sit down with Shannon St. Val, the founder of Elevate Vacation Rentals, who shares her journey from finance and consulting to scaling a multi-million dollar short-term rental operation.


Shannon reveals how she made $80,000 passively in her first year, navigated strict New York City regulations, and survived the financial hit of COVID-19 while still paying every landlord on time. From rental arbitrage to real estate ownership, she breaks down the creative financing strategies that allowed her to acquire properties and build long-term wealth.


If you're looking for real estate investing strategies, insights into short-term rental management, or the mindset needed to pivot and scale, this episode is for you.

What You'll Learn:

  • How Shannon turned a side hustle on Airbnb into a full-time business

  • The exact steps she took to replace her corporate salary

  • How she scaled to 15 rental properties—and what happened next

  • The New York City short-term rental regulations and how she adapted

  • How she survived losing $200,000 in savings during COVID

  • The lease-to-purchase strategy that helped her acquire a $3 million property

  • Why SOPs, efficiency, and team delegation are crucial in real estate

  • How she leverages VA teams and keeps operations lean

  • Her mindset shifts, business lessons, and what she wishes she had done differently


Listen now to hear Shannon’s full story and her best insights for short-term rental success!

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