the hotlou show

the hotlou show

WARNING: This podcast is NOT for robotic drones of Corporate America, individuals who have it all figured out, or Bill Gates (love you, Bill). Social experimenter hotlou (a.k.a. Lou Abramowski) and co-host Mike Franklin share stories of weird experiments in digital marketing, real life, and everything in between, then take an irreverent look at the surprising lessons drawn from them that may apply to your life, career, or digital marketing efforts. Buckle up, because this is not your typical business or lifestyle podcast.... Show More

Episodes

March 11, 2020 24 min

This episode, hotlou and Hot Mike 3 discuss accomplishing goals! Got a goal in mind that you've wanted to pursue for a while? Then you HAVE to listen. Show notes: hotlou.com/ep32

Share
Mark as Played
January 23, 2020 22 min

We've been inadvertently trained over the last few decades on how to create passwords that are hard to remember, but surprisingly easy for hackers to hack.  And ironically, it's the security systems themselves who've created this blight on password strength.  Sit back, relax, then briefly panic as you realize your passwords may not be as secure as you thought.  Shortly thereafter, breath a sigh of relief as you realize ...

Read more
Share
Mark as Played
January 15, 2020 23 min

This week, Hot Lou shares with Mike a fun story -- and effectively a dedication -- of a very strange interaction with a very persistent man named Eldon Moritz. Show notes: hotlou.com/ep30

Share
Mark as Played
January 8, 2020 17 min

Loyal Lounatics know that several of the lessons brought to the hotlou show were learned by building the Twig the Fairy business. In this episode, host hotlou discusses the essay that took 5 minutes to read, but immediately changed his life forever. And subsequently helped Twig transform from a veritable homeless person to the owner of a 6-figure business. Show notes: hotlou.com/ep29

Share
Mark as Played
December 18, 2019 23 min

This Lousday, host hotlou reveals his birthday tradition that started nearly a decade ago and probably should have ended last year.  And he's going to try again this year despite all conventional wisdom suggesting it's a really bad idea. Show notes: hotlou.com/ep28

Share
Mark as Played

You know that thing when you learn about that new thing and then suddenly you encounter that thing all the time?  There's a term for it!  Lou and Mike discuss it. And now you can expect to hear about it all over the place.  Very limited show notes: hotlou.com/ep27

Share
Mark as Played
November 5, 2019 22 min

This episode, host hotlou regales us with his journey to and escape from Facebook Jail. Ever wondered what people do to get into Facebook Jail? Or ever wondered how one might escape? Hear first hand from a former and somewhat frequent inmate.  And should you find yourself in a similar situation, you may learn a thing or two about what your options are.  Show notes: hotlou.com/ep26

Share
Mark as Played

You’ve probably heard that Steve Jobs (and Mark Zuckerberg to a lesser extent) popularized the idea among tech execs to combat decision fatigue by wearing the same thing every day.  Prior to that becoming part of the Silicon Valley zeitgeist, host hotlou had been doing a less extreme version of it.  His decision to do it, however, was more a product of mere convenience than in pursuit of assuaging decision fatigue.  But soon into t...

Read more
Share
Mark as Played

This episode, host hotlou shares a brief, embarrassing moment from over 25 years ago that haunts him even today.  Sound familiar?  Yup, we all have those moments that make us cringe for weeks, months, or even decades after they happen.  Turns out, this very common phenomenon has a very strange characteristic that -- once you realize it -- may just help you in your personal and professional life.  Show notes: hotlou.com/ep24

Share
Mark as Played
October 17, 2019 19 min

You've probably noticed it's become socially acceptable for people to simply ignore your emails. It's always happened to some degree.  But in the last 2 years, it's become a bit of an epidemic.  This episode, hotlou shares some surprising ways he's using to get email replies that he has field tested with great success after a ton of experimentation. Show notes: hotlou.com/ep23

Share
Mark as Played

This episode, Mike is back in charge to revisit Dad Jokes Daily -- an experiment that began several weeks ago. Mike and hotlou share what was done, the results so far, and how listeners might be able to leverage the same strategy in their pursuit of getting 1000 likes on Facebook.  Show notes: hotlou.com/ep22

Share
Mark as Played
October 2, 2019 19 min

Welcome to first dedicated "get off my lawn" episode of the hotlou show: Why I hate touchscreens.  Mike and Lou discuss how product managers are falling victim to marketers' obsession with touchscreens.  As with too many things, product managers often lose the corporate product development battle to the marketing team.  This episode is a call-to-arms for all product managers to stand by their principles and make product...

Read more
Share
Mark as Played
September 24, 2019 17 min

In this episode, host hotlou shares the story of the day he met his lord and savior Mark Zuckerberg.  Unsurprisingly, there’s a bit of a meandering — this time on the current state of stand-up comedy — until Lou shares the story.  But buckle up and get ready to hear way more about how Zuck feels about the Palm Pre than you could have ever hoped for. Show Notes: hotlou.com/ep20

Share
Mark as Played

So you're stuck in a conversation and you can't escape?  We've all been there.  This week, hotlou could hardly contain his excitement as he shares perhaps the funniest social experiment in history.  And the lessons you learn from this episode might just help you escape that rambler at the office, at your front door, or wherever the non-stop talker in your life frequently traps you.  Even if you can't escape them, at...

Read more
Share
Mark as Played

It's time to come clean.  Half the reason the hotlou show exists was for the eventual opportunity to interview the unstoppable mother-daughter team Mandi and Dina Simon.  At just 7 years old, Mandi approached her mother Dina wanting to help other kids.  Soon after, the Minnesota-based non-profit Simon Says Give was founded.  And just a few years after that, Simon Says Give raised nearly $1 million in donations to help kids in n...

Read more
Share
Mark as Played
September 4, 2019 23 min

Introducing ... [drum roll] ... the best intro email ever!  This week, hotlou shares his lessons in how to write an intro email.  Mike jumps in with a few lessons of his own.  And together, they may have -- dare we say -- crafted the most perfect intro email ever.  Show notes: hotlou.com/ep17

Share
Mark as Played
August 27, 2019 19 min

This Lousday, hotlou discusses a rarely used, but incredibly effective strategy that answers one of the most common questions: how to get more likes on Facebook.  It works for brands, for public personalities, B2B companies, and everything in between.  Mike even hints that he may already be employing this strategy elsewhere (stay tuned for a future episode). Show notes: hotlou.com/ep16

Share
Mark as Played

In this week’s episode, the Lounatics are treated to a healthy dose of what many artists might call lunacy: Pablo Picasso’s potentially apocryphal quote “Good Artists Copy, Great Artists Steal.”   Then, hotlou shares one story of using this principle to create a post that’s probably been shared millions of times and maybe been seen hundreds of millions of times.  A feat that would, of course, effectively demand that the cycle perpe...

Read more
Share
Mark as Played

This episode features some birds and the bees talk, minus the birds anyway, to focus on a social media boat.  Host hotlou shares how a single, simple post with a floating boat on a page with not even 500 followers managed to get 159,000 likes using a technique often called cross-pollination.   And then he and Mike break down how you might use this technique for your organization, business, or camel-enthusiast Facebook Page. Show no...

Read more
Share
Mark as Played

Many in the Minnesota startup community are familiar with the startup 8thBridge.  In particular, 2009 catapulted 8thBridge into the startup stratosphere locally and nationally.  In that year alone, they launched the very first storefront ever on Facebook, won the biggest entrepreneurship competition in Minnesota, and raised $5M in a venture capital Series A Round.  Except, 8thBridge didn't do any of those things. Host hotlou re...

Read more
Share
Mark as Played

Chat About the hotlou show

Popular Podcasts

13 Days of Halloween
13 Days of Halloween
Welcome to Hawthorne Manor. As our newest arrival, the caretaker himself (Keegan-Michael Key) will be providing a daily tour and introduction to another guest. Please remember to wear headphones throughout your stay. And make yourself at home. After all, this is it! A production of iHeartRadio, Blumhouse Television, and Grim & Mild from Aaron Mahnke.
Halloween in Hell
Halloween in Hell
A scripted horror musical podcast, just in time for Halloween. Rock legend Tommy Lee stars as the Devil, featuring original music and performances by Machine Gun Kelly, iann dior, Dana Dentata, phem, and 24kGoldn. On Halloween, Satan lures three performers to his sadistic game show in Hell where they must perform or die. The winner returns to Earth. The losers will play out their showbiz careers in fiery hellfire and damnation.
Stuff You Should Know
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.
    Music, radio and podcasts, all free. Listen online or download the iHeartRadio App.

    Connect

    © 2020 iHeartMedia, Inc.