How Olipop entered the exclusive stadium soda market

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August 20, 2024 • 13 mins

Coca-Cola and Pepsico have met their match in stadiums across the US. Soda industry newcomer Olipop broke through exclusivity rights and secured a deal to be sold in the new $2B Intuit Dome in Inglewood, California. So, how did they do it and is there more to come for small soda brands? Plus: GM has layoffs and Fubo halts ESPN, Warner and Fox’s sports streaming app. Join our hosts Jon Weigell and Katherine Laidlaw, as they take you through our most interesting stories of the day. Grab the free Entrepreneurship Kit here https://clickhubspot.com/ent Follow us on social media: TikTok: https://www.tiktok.com/@thehustle.co Instagram: https://www.instagram.com/thehustledaily/ Thank You For Listening to The Hustle Daily Show. Don’t forget to hit Subscribe or Follow us on Apple Podcasts so you never miss an episode! If you want this news delivered to your inbox, join millions of others and sign up for The Hustle Daily newsletter, here: https://thehustle.co/email/ Plus! Your engagement matters to us. If you are a fan of the show, be sure to leave us a 5-Star Review on Apple Podcasts https://podcasts.apple.com/us/podcast/the-hustle-daily-show/id1606449047 (and share your favorite episodes with your friends, clients, and colleagues).

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