In this episode of The Summer Edit, Jen helps you uncover the invisible cracks in your customer journey that are costing you sales, energy, and momentum. If you're stuck in launch fatigue, getting ghosted in the DMs, or wondering why your audience isn't converting, you're not alone, and you're not broken. Your funnel is.
Jen walks you through the exact strategies she uses to nurture cold leads, clarify calls to action, and build a seamless sales journey that converts consistently. Whether you're selling high-ticket offers or underestimating the power of low-ticket ones, this episode will give you the clarity and direction you need to build a sustainable business.
IN THIS EPISODE, YOU’LL LEARN:
- What a funnel really is and why most entrepreneurs are building it backwards
- How to identify where visibility, engagement, or conversions are dropping off
- Why strong, specific calls to action are essential to guide your audience
- How to nurture cold leads instead of rushing the sale
- The importance of treating your free content like your best offer
- How to audit your emails, sales pages, and offers for performance
- Why low-ticket offers can create high-impact momentum
- What launch fatigue really means and how to solve it for good
RESOURCES & LINKS:
- Funnel Mastery – Learn how to build a sales system that works with and without you
- The Iconic Capsule – Jen’s signature newsletter for modern entrepreneurs
Connect with Jen:
- Read the magazine here: @iconicmagazine__
- Hang out with Jen here: @becomingiconic
- See all your resources here: www.becomingiconic.co
Connect with Jen:
- Read the magazine here: @iconicmagazine__
- Hang out with Jen here: @becomingiconic
- See all your resources here: www.becomingiconic.co
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!