The Influence Hacker Podcast

The Influence Hacker Podcast

The IHP explores an influence-focused, effective, more ethical vision for 21st century marketing.

Episodes

February 15, 2022 32 min

Medical Alley is the Silicon Valley of healthcare. How can a new company in an endlessly complicated and regulated industry like medicine grow like crazy while keeping the end user/patient's interests first? Head of Medical Alley Starts, Frank Jaskulke, shares his insight from years of experience working with the world's biggest medical companies and the industry's hottest new names.

For a deeper dive into the concepts ...

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Mark as Played

Partnership marketing magnate Todd Crawford shares the secret sauce behind his multi-million dollar company’s initial growth and sustained success. Learn about the “partnership economy,” and how big business can be ethical business.

For a deeper dive into the concepts discussed in this episode, check out the Influence Hacker Journal on Medium, written by John Lenker & Kevin deLaplante.

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Mark as Played

Leading public health authority and New York Times bestselling author Robert Lustig M.D. outlines the history of lies from the American sugar industry and corporate America’s usurpation over the consumer. This marks our look at a generational campaign to, as Lustig says, “hack the American mind”.

For a deeper dive into the concepts discussed in this episode, check out the Influence Hacker Journal on Medium, written by John Lenker &...

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Mark as Played
January 1, 2022 32 min

83% of marketing messages are blocked or tuned out, but many marketers keep dialing up their efforts, pushing spammy, deceptive, and even predatory ploys down our throats. Marketers are the source of the information pollution, but ironically, they must also be the solution. Host Matt O’Leary is joined by marketing expert John Lenker and philosopher Kevin deLaplante to chart a path forward. For a deeper dive into the concepts discus...

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Mark as Played

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