Episode 1 - How We Think: No Rules, Just Moral and Legal Guidelines​

“You don’t learn to walk by following rules. You learn by doing, and by falling over.” – Richard Branson. Clayton Christensen first coined the term “disruptive innovation” 20 years ago in his landmark book, The Innovator’s Dilemma, to explain, very narrowly, the destruction of existing markets by low-end entrants, but it has come to mean any sweeping innovation that disrupts an industry. In this episode, Oceanit’s Patrick Sullivan talks with Catherine Cruz about how disruptive innovation pushes science and invention past the bounds of what’s considered possible – and how it exists on the threshold between failure and discovery.

 

Oceanit practices ‘Intellectual Anarchy’ – empowering teams to break down traditional silos, transcend disciplines, and cross-pollinate ideas and expertise. We create breakthrough ideas, insights, discoveries, and developments — delivering the future as an interdisciplinary force. Through spinouts, co-development partnerships, licensing, and direct manufacturing, Oceanit thrives in delivering solutions to market at scale. Oceanit calls this practice ‘Mind-to-Market’, delivering deep science to disruptive, real-world innovations at scale and impact.

 

Intellectual Anarchy: The Art of Disruptive Innovation by Dr. Patrick K. Sullivan is available on Amazon. Get your copy at https://bit.ly/2Vk5bhN. 

 

Learn more about Oceanit at https://oceanit.com/deliveringthefuture/ and subscribe to our YouTube channel, https://www.youtube.com/oceanit.

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