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October 24, 2023 49 mins

This isn't Henry Ward's first shot at entrepreneurship. In fact, the first company he founded failed. But Henry says the things he learned were pivotal for starting Carta, a multi-billion dollar company that's a darling of the venture world. CEO of Co-founder Henry Ward sits down with Tyler & Sterling and recounts his journey to entrepreneurship and shares critical advice for other builders who are in the game -- from establishing a strong company culture to the how of developing stronger insights.

Chapters:

00:00 Intro

01:45 Henry's path to Carta

06:21 Developing Insights: "There's A Lot of Stuff You Discover A Long The Way"

08:20 The Best Founders Fill A Need For Customers They Didn't Know They Had

12:48 Finding Product Market Fit at Carta

16:30 Fundraising Strategy: "The Pitch Matters, But Not As Much As Finding Someone Who Cares About The Problem"

19:03 How To Attract The Right Type of Employees To Your Startup

28:32 Establishing Strong Culture At Your Company

40:22 What are some "Henryisms"?

42:40 Advice to Current Founders

47:50 Tyler & Sterling's Takeaways

Connect with Henry:

Medium: https://henrysward.medium.com/

LI: https://www.linkedin.com/in/heward

X: https://twitter.com/henrysward

More on Henry & Carta:

Henry Ward is the CEO and co-founder of Carta. The company is trusted by more than 30,000 companies, over 5,000 investment funds, and half a million employees for cap table management, compensation management, liquidity venture capital solutions, and more.

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