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September 17, 2025 34 mins

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In this episode, Esti is joined by Na'ama Ore, the CEO of SparkIL, a social FinTech startup providing crowdfunded, interest-free loans to small Israeli businesses. The episode highlights the impact of SparkIL, in particular, emergency loan funds for businesses owned by IDF reservists and others hugely affected by the October 7 attacks and the ongoing war, and the role of mentors and support networks in helping business owners. Nama also shares personal anecdotes, such as her children serving in the IDF and how her work at SparkIL gives her hope and purpose.

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