The Junior Mafia

The Junior Mafia

Dom Hickey, Chief Strategy Officer at Howatson+Company, and Rachel Tucker, Associate, Brand Momentum at Sayers talk to the brilliant creative minds shaping the future of advertising and marketing. The junior mafia in adland.

Episodes

February 10, 2024 30 mins

The Junior Mafia talks to Senior Art Director, Meredith Besseling. We chat about Consultancies vs agencies, AI, and creative opportunities in gaming.

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The Junior Mafia talks to DDB Planning Director, Tom Witcombe. We chat about Award School, what makes people laugh, and why comedians are the best source of insights.

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The Junior Mafia talks to Howatson+Company Planning Director, Georgia Pritchard. We unpack the branding phenomenon that is Barbie, the marketing brilliance of Taylor Swift, feminism, pop culture, and why rich people are now popular culture's biggest enemy.

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The Junior Mafia talks to Renata Yannoulis, Senior Strategic Planner at TBWA.  We chat about cultural signals and edges, targetting Gen Z, Big Boob Energy, and AI.

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August 5, 2021 25 mins

The Junior Mafia talks to August Lantay-Lefkovich, Lead Thinker - Content at Thinkerbell.  We cover everything from side hustles, diversity, hard work, why a thick skin is one of the best things to have in advertising.  

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July 14, 2021 25 mins

The Junior Mafia talks to Rachel Tucker, Planner at TBWA.  We chat about the pleasure plague, why diving into the deep end is a good thing, and gaming.


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June 20, 2021 15 mins

The Junior Mafia talks to Publicis Copywriter, Anais Read about awards, mentoring, cyberbullying, & persistence. 





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June 2, 2021 26 mins

The Junior Mafia talks to Heather Morrison, CEO, and Co-founder of Handi. We chat about some of the brilliant innovations changing people's lives for the better and Heather shares her journey to launch the world’s first line of hand’s free sex toys for those with disabilities.

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May 10, 2021 23 mins

The Junior Mafia talks to BBDO Associate Creative Director Matt Low about resilience, making the most of opportunities, and why creatives need to sell themselves better. 

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April 28, 2021 29 mins

The Junior Mafia talks to The Monkeys Copywriter, Lizzie Wood about creative partnerships,  making great work, and being a female creative in advertising.

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April 14, 2021 25 mins

The Junior Mafia talks to VMLY&R Art Director Rosie Gearside about rainbow capitalism,  brand purpose, and life as an art director. 

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March 25, 2021 25 mins

The Junior Mafia talks to Cultiver Content Producer Emma Breislin about landing and losing a dream job in 2020 and writing for love and business. 

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March 11, 2021 43 mins

The Junior Mafia talks to DDB Social Business Manager Mobolaji Komolafe about values, storytelling, poetry, and why the best ads let your imagination roam free.

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February 11, 2021 32 mins

The Junior Mafia talks to VMLY&R Senior Data Planner about the death of the cookie, fake news, cultural shifts, and a day in the life of a data planner.

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January 28, 2021 29 mins

The Junior Mafia talks to Akcelo Planning Director Isaac Lai about his alternative plans to become a spy, criminology, corsets, mentoring, and food puns. 

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December 20, 2020 29 mins

The Junior Mafia talks to The Works Planner Lucy Batchelor about gender-neutral creative briefs, the power of introverts, and diversity in adland.


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December 7, 2020 25 mins

We talk to DDB Planner Nate Kwok about Young Lions, coming of age stories, the connection between strategic thinking and mindfulness, and what it's like to jump from client-side to agency side.

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December 2, 2020 2 mins

A short episode that gives you a little background on who we are and how we came to be here.


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