On this episode of The Kara Goldin Show, we’re joined by Heather Terry, Founder and CEO of GoodSAM Foods—the farmer-first snack brand flipping the traditional CPG playbook on its head. With a just-closed $9 million Series A, raised primarily from Latin American investors who understand regenerative agriculture, Heather is proving that it’s possible to scale a values-driven business without compromising your mission.
In our conversation, Heather shares the lessons she learned the hard way about taking misaligned money—and why she’d rather go out of business than do it again. We dive into how she brought investors to the farms to meet smallholder growers face-to-face, why most food investors are missing the point, and how GoodSAM is creating a new model that’s good for people, good for farmers, and good for the planet. From fundraising and transparency to supply chain transformation and climate action, Heather offers a powerful look at what it takes to build a regenerative brand that lasts.
Whether you’re a founder raising capital, a food industry insider, or someone who cares about building a better food system—this episode is packed with insight and inspiration. Now on The Kara Goldin Show.
Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @KaraGoldin on all networks.
To learn more about Heather Terry and GoodSAM Foods:
https://www.instagram.com/goodsamfoods
https://www.instagram.com/heatherkterry/
https://www.linkedin.com/in/heatherkterry
https://www.linkedin.com/company/goodsamfoods
https://www.goodsamfoods.com/
Sponsored By:
Apple Card - Visit apple.co/cardcalculator today and discover just how much Daily Cash you can earn.
Range Rover Sport - The Range Rover Sport is your perfect ride. Visit RangeRover.com/us/Sport and check it out.
Constant Contact - Try Constant Contact FREE for thirty days at ConstantContact.com
Odoo - Discover how Odoo can take your business to the next level, by visiting Odoo.com
Ka'Chava - Go to Kachava.com and use code KARAG for 15% off on your subscription for a limited time.
Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/714
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.